
With more lives lived in the gig economy and a quest for improving work-life balance, making money from one’s hobby has never been more attractive. Indeed, a recent report presented by Influencer Marketing Hub placed the creator economy value at over $24 billion, mapping out the impressive financial potential for anyone with the desire and the capability. People are going out of their way to find authentic, handmade, and quality products and services, providing a lucrative niche for those capable of providing the same.
This is not so much about making some money; it’s about building a substantial life in which money-making hobbies go hand in hand with love and work. Being able to make money from one’s hobby has been an effective tool for achieving financial freedom and happiness. Finally, this movement is a fundamental change in the way one thinks about performing work, focusing on self-satisfaction and control over what is created. In this article, we will explore the top 20 potential Hobbies That Make Money that you can pursue as a career. So, let’s begin!
Why Monetizing Hobbies Is Popular in 2025

The temptation to monetize a hobby is stronger than ever as people seek alternative ways to supplement their income and support their livelihood. The internet era and the shift in society towards helping small businesses have made it a mainstream option for the majority. Additionally, the freedom and self-realization that come with independence in doing something one loves are strong contributing factors.
- Financial Independence: Turning your hobby into a part-time or full-time enterprise provides diversification of income, allowing you to be less dependent on a single income source and maintain a monetary buffer in an unstable economy.
- Creative Freedom: In contrast to a conventional job, earning money from a hobby provides you with complete control over your artistic process, your timings, and the projects that you undertake.
- Low Entry Barrier: The majority of hobbyable concepts require little to no upfront capital, especially with the internet, which enables content creators to sell services and goods directly to consumers.
- Building a Personal Brand: By commercializing a hobby, you are essentially building a brand around what you are best at and love, creating sustained growth and potential opportunities.
- More Job Satisfaction: Having the ability to earn money from something you do for nothing is incredibly fulfilling, and it makes your job not only a drudgery but an adventure.
Suggested Read: Passive Income Ideas in India
Comparison Table of Most Profitable Hobbies
Hobby Category | Hobby | Initial Investment | Income Potential (INR) | Flexibility |
Creative & Artistic | Photography | Low to Mid | ₹15,000 – ₹1,00,000+ per month | High |
Painting & Drawing | Low | ₹10,000 – ₹50,000+ per month | High | |
Handmade Crafts | Low to Mid | ₹10,000 – ₹60,000+ per month | High | |
Jewelry Making | Low to Mid | ₹15,000 – ₹75,000+ per month | High | |
Furniture Flipping | Low to Mid | ₹10,000 – ₹80,000+ per month | Mid | |
Digital & Content Creation | Blogging | Low | ₹15,000 – ₹1,00,000+ per month | High |
YouTube or Vlogging | Low to Mid | ₹20,000 – ₹5,00,000+ per month | High | |
Podcasting | Low | ₹10,000 – ₹80,000+ per month | High | |
Graphic Design | Low | ₹15,000 – ₹1,20,000+ per month | High | |
Video Editing | Low to Mid | ₹20,000 – ₹1,50,000+ per month | High | |
Writing & Teaching | Freelance Writing / Copywriting | Low | ₹20,000 – ₹1,50,000+ per month | High |
Self-Publishing (Books or eBooks) | Low | ₹5,000 – ₹75,000+ per month (variable) | High | |
Online Course Creation | Low | ₹25,000 – ₹2,00,000+ per month | High | |
Tutoring or Coaching | Low | ₹10,000 – ₹90,000+ per month | High | |
Business & Financial | Investing & Trading | Varies (Mid to High) | Varies greatly | Low |
Thrifting / Reselling | Low to Mid | ₹10,000 – ₹70,000+ per month | Mid | |
Dropshipping or Print-on-Demand | Low to Mid | ₹40,000 – ₹1,50,000+ per month | Mid | |
Domain Flipping | Low to Mid | ₹20,000 – ₹2,00,000+ per month (variable) | High | |
Lifestyle & Personal Interest | Pet Sitting / Dog Walking | Low | ₹8,000 – ₹80,000+ per month | High |
Baking / Cooking | Low to Mid | ₹15,000 – ₹1,00,000+ per month | Mid |
Top 20 Hobbies That Make Money in 2025
Creative & Artistic Hobbies
1. Photography

Photography has evolved from a hobby to a full-fledged business offering. Even though the entry barrier has never been lower with good smartphone cameras, professional-grade photos are as sought after as ever. According to market statistics, the average US professional photographer earns approximately $49,230 per year, demonstrating considerable earning potential. Individuals are always on the lookout for unique and excellent photos for personal legacy, company promotion, and event coverage. Additionally, social media and visual content marketing have generated a huge demand for intriguing images, making it one of the most profitable hobbies.
- Ways to Monetize: Sell prints, photograph events (such as weddings and portraits), sell stock photos, create online tutorials, or offer photo-editing services.
- Best For: People who possess good observation, good composition, and eagerness to freeze moments.
- Platforms & Tools: Shutterstock, Adobe Stock, Etsy, Squarespace, Instagram.
- Income Potential: ₹15,000 – ₹1,00,000+ per month.
Also Read: Best Photo Editing Software
2. Painting & Drawing
The web has revolutionized the sale of art, enabling artists to sell directly to consumers worldwide without the need for middleman galleries. Demand for original, unique art and lower-priced digital prints is high. Etsy and Redbubble are just a couple of websites that have discovered a niche for seekers of distinctive, handcrafted items. Artisans can also apply their skills to undertake commissions, which can serve as a potential additional source of income. This is the ultimate example of what a personal and creative activity can become when transformed into a profitable business, making it one of the most lucrative hobbies that make money.
- Ways to Monetize: Sell originals, make and sell digital prints, take commissions, or license your designs.
- Best For: Niche artists with a unique style, a strong portfolio, and business drive.
- Platforms & Tools: Etsy, Redbubble, Society6, Instagram, own website.
- Income Potential: ₹10,000 – ₹50,000+ per month.
3. Handmade Crafts (e.g., candles, crochet, resin art)
The handmade revolution is a force to be reckoned with in the retail world, fueled by consumers’ desire for bespoke, personalized, and responsibly produced products. Whether it is creating handcrafted candles, detailed crochet work, or colorful resin paintings, is one such hobby that can easily be turned into a money-making venture. The Indian handicraft industry is expected to grow to USD 8,198.5 million by the year 2033, following a strong growth curve. People are more than happy to pay a premium for something that has a story and an experience behind it. Besides, producing and marketing the same at home is a great business opportunity for all of them.
- Ways to Monetize: Online marketplaces, local craft fairs, or specialized products.
- Best For: People with attention to detail, fine motor skills, and enjoyment of working with their hands and producing physical products.
- Platforms & Tools: Etsy, Shopify, local markets, Facebook Marketplace.
- Income Potential: ₹10,000 – ₹60,000+ per month.
4. Jewelry Making

The online Indian jewelry market has seen unprecedented growth with the rise in use of mobile apps and rising smartphone penetration. This has created an opportunity window for upcoming jewelers to take their passion for jewelry-making as a business. Working on specialized or customized products helps you create a niche market presence. Even those provide things like secure payment processing and virtual try-ons, increasing potential for the consumer to trust them and enabling items with high price tags to be sold online from home.
- Ways to Monetize: Sell customized items, provide repair or resize services, or operate a small online shop.
- Best For: Individuals with good eyesight, patience, and knowledge of various materials and design styles.
- Platforms & Tools: Etsy, Instagram, Shopify, Amazon Handmade.
- Income Potential: ₹15,000 – ₹75,000+ per month.
5. Furniture Flipping
Furniture flipping is an excellent hobby for individuals who enjoy hands-on work and a touch of creativity. The second-hand furniture industry in India is a highly booming industry where individuals are always on the lookout for cheap and distinctive items. You can buy affordable furniture at garage sales, thrift stores, or even on the internet, and with elbow grease and a bit of imagination, you can restore it and resell it with a good profit margin. This green practice is also attracting an increasing number of ecologically aware consumers, making it excellent hobbies that make money.
- Ways to Monetize: Sell restored and refinished furniture, provide customized restoration services, or sell your handmade upcycled art pieces.
- Best For: Designers with an eye, carpenters, and people who can negotiate well.
- Platforms & Tools: OLX, Facebook Marketplace, Quikr, Instagram.
- Income Potential: ₹10,000 – ₹80,000+ per month.
Digital & Content Creation Hobbies
6. Blogging
Blogging is a classic internet thing, but in 2025, it’s cleaner and more lucrative than ever. The key to success lies in niche building and consistently producing high-quality content. Having built an audience, there are multiple sources of revenue. With the market for digital content creation in India predicted to increase significantly, a well-established blog can prove to be a powerful source of passive income through various monetization strategies. Furthermore, the availability of AI-powered content writing tools has enabled writers to produce high-quality, SEO-optimized content with ease, rendering blogging one of the most lucrative hobbies that can generate income.
- Ways to Monetize: Ad revenue (Google AdSense), affiliate marketing, sponsored posts, and selling your digital products.
- Best For: Bloggers who enjoy writing, are experts in a niche, and like constructing an online community.
- Platforms & Tools: A website platform (like WordPress), a tool for content creation and editing (like Google Docs and Grammarly), and a tool for analyzing blog performance.
- Income Potential: ₹15,000 – ₹1,00,000+ a month.
7. Vlogging or Online Courses

The video boom isn’t slowing down anytime soon, with billions of people on YouTube alone watching hours and hours of videos daily. For individuals who enjoy being in front of the camera and discussing their interests, vlogging is an excellent way to earn a living. In India, the creator earns ₹50 to ₹200 per 1,000 views but can earn much more from sponsorships. Successful YouTubers also establish good connections with their audience and thus maintain a loyal base of fans and spread their revenues over multiple streams. The site’s strong monetization infrastructure also incentivizes creators to make quality content.
- Ways to Monetize: YouTube Partner Program (advertisements), brand sponsorships, merchandise sales, and affiliate links.
- Best For: Individuals who are okay with being in the spotlight, are good narrators, and can deliver consistent video content.
- Tools & Platforms: YouTube, Adobe Premiere Pro, professional camera/microphone.
- Income Potential: ₹20,000 – ₹5,00,000+ per month.
8. Podcasting
Podcasting has made its own small place in the sound market, giving people a more two-way and close feel. Now that you can use Spotify and Apple Podcasts, you can reach people all over the world more easily than ever. The podcast market in India is set to hit USD 9,336.60 million by 2033, showing fast growth. The most awesome part of podcasting is the fact that you can talk about nearly anything that interests you. Secondly, the format allows for thorough treatment of some topics, generating an avid and dedicated following that brands desire to tap into. This makes it a great example of profitable pastimes that leverage the voice and expertise.
- Ways to Monetize: Patreon subscription, brand partnerships and sponsorship, merchandise sales, or premium content.
- Best For: Individuals who have a great speaking voice, good interviewing skills, and have a clear niche or topic area.
- Platforms & Tools: Spotify for Podcasters, Buzzsprout, Patreon, Audacity.
- Income Potential: ₹10,000 – ₹80,000+ per month.
9. Graphic Design
Graphic design is a skill that remains in high demand for visually creative individuals. Small, medium, and large businesses, startups, and corporations all need logos, social media images, websites, and marketing materials. You can develop this into a money-making freelance profession by providing your services on websites that match you with clients. Since the average freelance graphic designer in India earns around ₹300 per hour, this is a cash-laden career avenue. Moreover, you can even create digital products, such as templates and fonts, that can serve as a source of passive income.
- Ways to Monetize: Sell logos, design templates, freelance work on a project or hourly basis, or create merchandise.
- Best For: Creative professionals with strong visual instincts, design software skills, and knowledge of branding basics.
- Platforms & Tools: Canva, Adobe Creative Suite, Upwork, Fiverr, Behance.
- Income Potential: ₹15,000 – ₹1,20,000+ per month.
10. Video Editing

As video content ages, skilled video editors are in high demand from content creators, brands, and marketers. The demand for high-quality, professional-grade videos on YouTube, social media, and advertising campaigns has made video editing a profitable hobby. You can offer your services on a freelance, project, hourly, or even a retainer basis for repeat clients. With the possibility of working from home and serving clients worldwide, it is a high-paying and flexible skill. A majority of the highest-paying hobbies, including vlogging, depend primarily on the quality of editing.
- Ways to Monetize: Offer freelance services to content creators, brands, or content marketers, sell courses in video editing, or sell video templates.
- Best For: People with attention to detail who enjoy writing, possess a good sense of timing and rhythm, and are proficient in video editing software.
- Platforms & Tools: Adobe Premiere Pro, DaVinci Resolve, Upwork, Fiverr, LinkedIn.
- Income Potential: ₹20,000 – ₹1,50,000+ per month.
Writing & Teaching Hobbies
11. Freelance Writing / Copywriting
For word-wielders, freelance writing is a high paying remote job. Businesses consistently require high-quality content for their websites, blogs, and marketing materials. With demand, has come an enormous need for content writers. Freelance writing allows writers to work at home and choose projects that interest them, providing a fulfilling and flexible career. Freelance writers in India are given ₹1 to ₹4 per word, depending on skill and type of writing. In addition, with increased content marketing, the need for quality writers and editors increases.
- Ways to Monetize: Write for blogs, websites, or agencies, offer editing and proofreading, or specialize in a niche like technical or medical writing.
- Best For: Grammar- and research-oriented individuals with a flair for storytelling.
- Platforms & Tools: Upwork, Fiverr, LinkedIn, Grammarly.
- Income Potential: ₹20,000 – ₹1,50,000+ per month.
13. Self-Publishing (Books or eBooks)
Self-publishing has leveled the playing field for millions of authors, enabling them to bypass conventional publishing gatekeepers and sell directly to the world from their computer workstations. One such medium is Amazon Kindle Direct Publishing (KDP), where it is simple to upload your manuscript and start receiving royalties. It is an excellent pastime for aspiring novelists, poets, or non-fiction experts. The moment your book goes live, it is a passive income generator that earns money for years to come.
- Ways to Monetize: Sell on Amazon Kindle, Gumroad, or your website, and earn royalties per sale.
- Best For: Serious writers with a finished manuscript, a solid marketing understanding, and a desire for creative control.
- Platforms & Tools: Amazon KDP, Gumroad, Draft2Digital, Canva (for cover design).
- Income Potential: ₹5,000 – ₹75,000+ per month (hugely variable).
14. Online Course Creation
Spreading your knowledge and expertise can be one of the best-paying hobbies you can acquire. If you possess some specific know-how, you can package that knowledge in an online course. The online study market in India is set to hit USD 14.1 billion by 2028, showing huge promise. Sites like Teachable and Udemy have made it a lot easier to set up, share, and sell classes around the world. Once a class is ready, it can bring in money for many years, and it’s a great way to make a job out of a hobby.
- Ways to Monetize: Teach on websites, conduct live workshops, or establish a subscription-based learning platform.
- Best For: Experienced individuals who like teaching and can simplify complex topics for a large audience.
- Platforms & Tools: Teachable, Skillshare, Udemy, Kajabi.
- Income Potential: ₹25,000 – ₹2,00,000+ per month.
15. Tutoring or Coaching
As the demand for individualized learning and counseling increases exponentially, anyone possessing knowledge of an academic field, outstanding ability, or knowledge in a business sector can provide their services as a mentor or tutor. Websites offer a convenient platform for connecting with students and clients from around the world. This is among the most fulfilling paid hobbies, as you not only help others achieve their goals but also get paid reasonably well in return. The rates for an hourly tutor can vary significantly from a few hundred rupees to several thousand, depending on your area of expertise and level of experience.
- Ways to Monetize: Offer one-on-one sessions, run small group classes, or create personalized coaching packages tailored to your clients’ needs.
- Best For: Excellent communication skills, patience, and enthusiasm to teach others.
- Platforms & Tools: Vedantu, UrbanPro, Zoom, Calendly, personal website.
- Income Potential: ₹10,000 – ₹90,000+ monthly.
Business & Financial Hobbies
16. Investing & Trading

For a finance enthusiast, trading and investing are lucrative hobbies that make money. With the emergence of simple platforms, it has become easier for everyone to participate in the stock market, crypto trading, or real estate. While the hobby involves some risk, with study and discipline, the payoff can be massive passive income and wealth accumulation over time. It is a journey of consistent learning and deliberate decision-making.
- Ways to Monetize: Investing in real estate, crypto, or stocks for passive income, day trading, or as a financial advisor.
- Best For: Individuals with self-discipline, risk-takers, and who enjoy researching market trends.
- Platforms & Tools: Upstox, Zerodha, WazirX, CoinSwitch.
- Income Potential: Highly volatile; it can be from low to very high returns.
17. Thrifting / Reselling
Thrifting and reselling is a great example of making a discerning eye a profitable venture. People with an eye for identifying useful items at a bargain can make a pretty penny selling them online. The practice takes advantage of expanding consumer interest in eco-friendly fashion and vintage, one-of-a-kind pieces. The secondary market of reconditioned products is expected to rise at a CAGR of 17.2%, showing its high potential. Furthermore, the emergence of user-friendly platforms has made it easier than ever to list and sell products.
- Ways to Monetize: Buy low at thrift stores, garage sales, and flea markets, and resell at a higher price on platforms such as eBay or Poshmark.
- Best For: Those who like shopping, pay attention to quality and trends, and are meticulous.
- Platforms & Tools: eBay, Poshmark, Mercari, Facebook Marketplace.
- Income Potential: ₹10,000 – ₹70,000+ per month.
18. Dropshipping or Print-on-Demand
Dropshipping and print-on-demand are excellent hobbies that make money without requiring inventory management. The global dropshipping market is projected to exceed $500 billion by 2026, demonstrating its long-term sustainability. You can possess an online store, work with a supplier, and sell products to consumers. Shipping and fulfillment are handled by the supplier, allowing you to focus on marketing products and providing excellent customer care. This model is ideal for creative professionals seeking to sell customized t-shirts, mugs, or other merchandise featuring their brand without incurring significant upfront costs.
- Ways to Monetize: Create an online store and sell goods that ship directly from the third-party supplier.
- Best For: Online marketers, graphic designers, and branding professionals.
- Platforms & Tools: Shopify, Printful, Printify, WooCommerce.
- Income Potential: ₹40,000 – ₹1,50,000+ per month.
19. Domain Flipping
Domain flipping is an underappreciated hobby for those who possess a strategic mind and an intuition for identifying what’s trending for the future. The process is about buying web domain names cheaply and selling them to interested parties and business organizations for much, much higher sums of money. Despite the need for patience and the initial investment, a good flip can translate into a very high return on investment. The secret is to discover good keywords, brandable names, or future industry trends before they go mainstream.
- Ways to Monetize: Buy and resell web domains, build a portfolio of domains to resell, or act as a domain broker.
- Best For: Individuals with strong market research abilities, trend sense, and the ability to wait out deals.
- Platforms & Tools: GoDaddy Auctions, Flippa, Sedo.
- Income Potential: ₹20,000 – ₹2,00,000+ per month (extremely high variability).
Lifestyle & Personal Interest Hobbies
21. Pet Sitting / Dog Walking

For those who love pets, turning your passion into a career is a dream come true. Demand for high-quality and credible pet care services is consistently on the rise, particularly with the increasing number of people working and traveling. The pet care market in India is expanding at a CAGR of 7.6%, which is a gigantic opportunity. With specialized apps, you can make a direct connection with pet owners in your local area and build a repeat clientele base. Additionally, this is a flexible gig that you can adjust in terms of hours worked, up or down, depending on your availability.
- Ways to Monetize: Sell service on pet-sitting apps, market locally, and have a client base of repeat clients.
- Best for: Gentle and responsible individuals with an affinity for animals who enjoy spending time outdoors.
- Platforms & Tools: Facebook, Instagram, word-of-mouth, and local flyers.
- Income Potential: ₹80,000+ – ₹8,000 per month.
21. Baking / Cooking
If you like cooking or baking, your home kitchen can become a profitable small business. The Indian bakery market is expected to expand to USD 31.5 billion by 2033, driven by a significant demand for homemade products. Whether you provide custom cakes, artisan bread, or meal preparation, there is a customer base for high-quality, homemade food. Most successful food entrepreneurs typically start by selling at local farmers’ markets or on social media before expanding their operations. You can also offer cooking courses or tutorials as an alternative way to monetize your skills.
- Ways to Monetize: Sell at farmers’ markets, take custom orders for parties, or offer online cooking classes.
- Best For: Experienced chefs and bakers who are efficient, creative, and food-loving.
- Platforms & Tools: Farmers’ markets, local social media groups, personal website.
- Income Potential: ₹15,000 – ₹1,00,000+ per month.
How These Hobbies Generate Income
The various ways that hobbies that make money are as diverse as the hobbies themselves. The challenge lies in determining which model is most suitable for your pastime and business objectives.
- Selling Products or Services: This is the most straightforward method, whereby you sell a tangible product or provide a service to an individual for remuneration.
- Advertising and Sponsorships: For creators, this involves receiving payment by displaying ads on your site or collaborating with sponsors for sponsored content.
- Affiliate Marketing: It’s a pay-for-performance model by which you promote other companies’ products and receive a commission for sales garnered through your unique link.
- Licensing and Royalties: This passive income is generated by creating a single item, such as a photograph or a track, and earning a fee for each time it is used by someone else.
- Teaching and Coaching: You can monetize your knowledge by selling online courses, conducting workshops, or offering one-on-one coaching services.
How to Choose the Right Hobby to Monetize
Choosing the most suitable hobby to capitalize on is a crucial first step. It’s not just about making money; it’s about something you can continue and enjoy. Get a feel for yourself and the marketplace before you start. Take some time to review your interests and capabilities.
- Passion vs. Profit: Find the intersection point where your passion intersects with market demand. You need to be passionate about the hobby, but also ensure you have buyers who will pay for it.
- Skills & Expertise: Be honest about where you are at. Do you already have the skills, or do you need to spend some time acquiring them? The more skills you have, the more you can charge.
- Time Commitment: Consider how much time you realistically have to offer. Certain hobbies, like pet sitting, require a significant time commitment, while others, like reselling, do not.
- Scalability: Think about the potential for long-term growth. Will your hobby be a full-time business, or will it remain a small side business? This provides you with an idea of realistic expectations.
- Market Research: Find out what everyone else is doing. Look at sites such as Etsy and Google Trends to see if there is already a demand and what your potential competition is offering.
Tips to Successfully Monetize Your Hobby
Turning your passion into profit is not a matter of ability; it requires business sense. To succeed, you need to treat your hobby as a business from day one.
- Start Small and Dip Your Toes In: Don’t quit your day job yet. Start by offering your products or services to a small niche to gather feedback and refine your process.
- Establish an Online Presence: Even for local services, having an online portfolio, social media presence, or a simple website can establish credibility and attract customers.
- Price Your Work Correctly: Don’t sell your goods or skills for less than it’s worth. Look at what others ask for, and think about your time, stuff used, and know-how to set a fair price.
- Network and Connect: Be part of web groups, go to events near you, or team up with others who do what you do. This helps you make friends and get known.
- Stay Consistent: Whether it’s posting content, creating new products, or fulfilling orders, consistency is key to building a loyal audience and a sustainable business.
Risks & Drawbacks to Consider
Profiting from a hobby is a gratifying endeavor, yet it is not without danger. One should consider weighing out the potential pitfalls and downsides that can make a cherished activity stressful if embarked on without caution.
- Loss of Enthusiasm: The stress of meeting deadlines, impressing clients, and consistently producing work can make a previously enjoyable hobby become drudgery, eventually eroding the enthusiasm that once fueled it.
- Financial Instability: In contrast to a regular pay for a typical job, payments from a new business enterprise founded on hobbies might be intermittent and thus harder to budget and plan for the future.
- Time and Energy Investment: Entrepreneurship requires a significant amount of time devoted to activities such as marketing, accounting, and customer service, which detract from the actual work.
- Burnout: The requirement to always be “on” and the lack of a reasonable work/personal life boundary can lead to burnout, stress, and a complete lack of motivation.
- Increased Competition: With growth in the creator economy, competition for most hobbies is expanding, making it more challenging to stand out and reach customers without a well-defined value proposition.
Conclusion
Making your passion your profession has never been simpler, with numerous lucrative hobbies that make money. Whether it is creative art or an online venture, the world is full of possibilities. The key is achieving the correct balance between passion and prudence, and using a strategic and determined approach to your hobby. So what are you waiting for? Seize that first step today—begin your research, develop a plan, and start on the exhilarating path of transforming your special talents into a successful reality.
FAQs
1. Can I earn a full-time income from a hobby?
Yes, with time and commitment, many people have turned their hobbies into full-time, profitable enterprises.
2. What is the simplest hobby to begin monetizing?
Freelance writing, pet sitting, and reselling are among the easiest hobbies to start making money from with minimal initial expense.
3. Do I need a business license if I sell my crafts online?
This depends on your local and state laws, so it’s best to research the specific requirements in your area.
4. How do I acquire customers for my new hobby business?
Having a presence on marketplaces and social media, as well as word of mouth, are all great ways to create your initial clients.