
Have you ever been browsing on Myntra Seller Guide: How to Register, Login, and Grow Your Online Business, ogling at the cool clothes and exclusive brands and wished that your products could be in there? You may have thought that if you have a fashion or lifestyle business. Myntra is not a typical online store but the fashion capital of India where millions of customers come to specifically find out about the latest trends and quality brands.
Having your products on this platform can be a dream come true to your business. What is the secret of being a dreamer to a seller? It may sound complicated or scary, but I can assure you that it is not.
This guide is your good friend, which is going to take you through the process, step by step about how to be a seller on Myntra with myntra seller guide. We will simplify it all to the most basic and understandable terms. No wordy language, no fancy procedures. Just imagine me as a friend that has already gone through it and is now giving you all the inside secrets to help you get started.
For entrepreneurs exploring business ideas for women in India, becoming a Myntra seller is one of the most rewarding opportunities to showcase your products, reach a massive audience, and grow your online presence.
Understanding the Role of a Myntra Seller with this guide
Before we go into the how-to, it is important to understand what being a Myntra seller is. It is slightly off the track of other online marketplaces.
What it is to be a Myntra Seller
Consider Myntra as an online fashion gallery, rather than an online market. They are highly selective with the brands they associate with. As a Myntra seller, your brand has been identified as one with quality, style and potential. You are not the other seller in a huge crowd, you are a partner in delivering the best of fashion to India.
It is your duty as a seller to maintain that standard. This will imply offering quality products, ensuring that your inventory is well-managed and that you offer a great customer experience. Myntra offers the platform and the fashion-savvy audience and you offer the amazing products and the brand story. It is a collaboration in which both parties collaborate to achieve something unique.
Products and Categories Allowed on Myntra
Myntra is hyper-focussed on fashion and lifestyle. It is this emphasis that makes it so popular. The primary categories that you may sell are:
- Apparel: This is the largest category and encompasses everything including ethnic wear such as sarees and kurtas as well as western wear such as dresses, jeans, and t-shirts of men, women and kids.
- Footwear: Footwear to suit all occasions, shoes, formal shoes, heels, flats and sandals.
- Accessories: Fashion jewellery, bags, wallets, belts, sunglasses and watches.
- Beauty and Personal Care: Skincare, makeup, fragrances, and grooming products of both established and new brands.
- Home & Living: It is an expanding category which comprises high-end home decor, bedsheets, curtains, towels and kitchenware.
The most important fact to keep in mind is that Myntra focuses on authenticity and quality. You will normally have to be a brand owner or an authorized reseller of the products you want to sell.
Why Sell on Myntra? Key Advantages for Sellers
Why make the hassle of getting on Myntra? It is well worth the rewards
- Reach to a fashion-conscious customer base: Myntra customers are not only seeking good bargains; they want fashion, quality and brands they can trust. Your products are exposed to millions of serious fashion buyers.
- Brand Credibility: Your brand gets an automatic stamp of approval as it is listed on Myntra. It immediately increases your level of credibility and lets customers know that you are a legitimate, high-quality brand.
- Amazing reach: Myntra has a reach to nearly every corner of India. Your brand, which may be local at present, can become a national brand in a moment.
- Logistics and Operations Support: Myntra has an excellent logistics system. They assist you with warehousing and inventory management, packing and shipping (through M-Direct). This will allow you to concentrate on what you are best at, i.e. producing great products.
- Marketing and Visibility: Myntra spends a lot on marketing. Your brand might be included in their app, on their main page, or in their popular sales, such as the End of Reason Sale, and this is exposure that you would not be able to get on your own.
Step-by-Step Guide to Registering as a Myntra Seller

Okay, now we can get to the fun part, the registration procedure. It is necessary to understand that Myntra is more of an application procedure and not an open registration. They are also very selective on their sellers to ensure the quality of the platform.
Setting up your Seller Account with Myntra seller guide
Myntra has an application and approval process unlike some other platforms where one just fills out a form and starts.
Step 1: Go to the Myntra Partner Program Site The process starts on the Myntra Partner Program page. You can search this by typing in Google, Myntra Seller Registration or Myntra Partner Program.
Step 2: Complete the Application Form There is an application form that will require you to provide information about your business. Be ready to share such information as:
- The name and the details of your company.
- The type of goods you retail (e.g. Menswear, Womenswear, Footwear).
- Your brand name
- Links to your social media pages and your web site (if you have one).
- A little bit about the way you conduct your business
Step 3: Send in Your Application After you have filled in all the details correctly, send the form. This is where you get into a waiting period. The Myntra team will look at your application to determine whether your brand is suitable for their platform. This may take a number of weeks and patience is important.
Step 4: Onboarding Process In case of approved application, the Myntra representative will get in touch with you to start the official onboarding process. They will walk you through the subsequent processes which are document submission, signing the seller agreement, and creating your seller account.
Quick Tips to Get Approved Without Hassle
Myntra is choosy, so how do you stand a better chance of getting in?
- Be a Good Brand: Myntra adores distinctive brands with a definite story. Ensure that your brand has a professional logo, a clear aesthetic and a good brand story.
- Professional Product Photoshoot: The images of your products are the first impression. Pay up to have your picture taken. Clear and bright photos on a simple background are the most effective.
- Build an Internet Presence: Having an active Instagram account, a Facebook page, or your own, simple e-commerce site demonstrates that you are committed to your brand and have an audience.
- Register a Trademark: Myntra prefers brands with trademarked brand names. It is a display of authenticity and brand protection.
Required Documents and Eligibility
You will have to submit various documents during your onboarding. It is a wonderful idea to have these in hand.
- GSTIN (Goods and Services Tax Identification Number): This is very essential. Any major online selling platform in India requires a GST registration to allow selling.
- PAN Card: You will require a PAN card of the registered business entity (Private Limited, LLP, Partnership, or Sole Proprietorship).
- Trademark Registration Certificate: As stated, this is strongly advised and in most cases, necessary. It establishes that you have a right to the brand name you are selling.
- Current Bank Account: You should have a current bank account under the name of the business. You will be required to give a cancelled cheque to confirm the account information.
- Business Registration Documents: This may be your Certificate of Incorporation (in the case of a company), Partnership Deed, or any other official business registration certificate.
Navigating the Myntra Seller Portal
Congrats, you are in! After you become an approved seller, you will gain access to the Myntra Seller Portal. This will be your headquarters for the whole of your Myntra business.
The Seller Portal has the following features:
The portal is full of tools to enable you to manage everything in an efficient way. The major characteristics are:
- Listing Management: This is where you add new products, write descriptions, upload images and set prices.
- Inventory Management: A live picture of your stock. You can also update your inventory here so that you do not sell out of stocks.
- Order Management: This is the list of all new orders of customers. You will process, pack and schedule them to be picked up here.
- Analytics and Reports: These are powerful tools that provide you with insights on your sales performance, the best selling products and customer trends.
- Payments Dashboard: A clear picture of your earnings, fees and future payouts.
Myntra Seller Login and Dashboard Overview

You will be supplied with a unique login ID and password to log in to the portal. The Dashboard is the page that you are redirected to when you log in. It is a health report of your business in the short term. It is generally shown in the following way.
- A report of your sales (daily, weekly, monthly).
- The quantity of new orders that are awaiting processing.
- Your existing inventory position
- Important performance indicators such as your seller rating.
Managing Inventory, orders and payments:
- Inventory: It is very important to keep your inventory current. The portal gives you the option of updating the stock levels individually or in bulk using a spreadsheet, which is a savior when you have hundreds of products.
- Orders: You will see a new order appear in your order management tab. Your role is to receive the order, pack the item according to the instructions of Myntra and mark it as Ready to Ship. The logistics partner of Myntra will then collect it.
- Payments: Myntra is a weekly or bi-weekly payment cycle. Once a product is sold to a customer, the payment (minus the charges of Myntra) is received and transferred to your bank account. You will be able to monitor all the transactions in the payments section.
Understanding Myntra Seller Fees
There are some fees to be paid when selling on Myntra. These costs are relevant to know so that you price your products appropriately and make sure that your business is profitable.
Fee Type | Rate / Range (2025) | Notes |
Marketplace Commission | 8% – 20% (category-based) 0–1% (items under ₹500) 0% (women’s ethnic wear, festive promo) | Varies by category & promotions. |
Payment Gateway Fee | ~2–3% of transaction value | Auto deducted during payout. |
Listing Fee | Small, varies | For product listings & variations. |
Shipping / Logistics | ₹30–₹100+ (based on weight & zone) | Higher for bulky or long-distance orders. |
Return/Reverse Fee | Depends on category & order value | Charged mainly for seller-related issues. |
Commission, Shipping, Returns and Payment Processing Fees
- Commission Fee: This is the main fee. Myntra takes a commission fee of the sales price of your product. This percentage differs a lot, depending on the type of product (e.g. apparel may have a different commission rate than footwear).
- Logistics/Shipping Fee: Myntra has a fee in shipping products to the customer. This cost is normally based on the weight and size of the package and the location of the customer.
- Payment Processing Fee: A little amount is taken as a fee for processing payments online (credit cards, debit cards, UPI, etc.).
- Return Fee: A customer can decide to make a return of a product, but you may have to pay a reverse shipping fee to retrieve the product.
Calculating Product Profitability
To determine whether you are profiting on a product, you have to do some simple calculations. Here is a simple formula:
Your Profit = (Your Selling Price) – (Myntra Commission) – (Shipping Fee) – (Payment Fee) – (Your Product Cost)
This should always be calculated prior to listing a product to make sure that you are set at a profitable price.
Tips to Reduce Costs and Increase Earnings
- Efficient Packaging: Pack in a lightweight packaging that is durable to reduce shipping costs.
- Minimize Returns: Be very descriptive with your products. Include size charts of clothes and use high quality images to demonstrate exact colour and fit. This assists customers to make the correct decision and minimizes the possibility of returns.
- Bundle Products: You can sell complementary products as a bundle. This has the potential to drive your average order value up and the fixed costs over more products.
Myntra Seller Support & Help Resources
You are not just a seller but a partner and Myntra offers a support system to assist you when you are in a fix.
- Contact Options: Email, Chat, Help Center. The Seller Support team can normally be contacted through the portal.
- Email Support: Non-urgent enquiries.
- Help Tickets: You have the option of raising a ticket to a particular issue through your seller portal.
- Seller Help Center: A knowledge base of articles and frequently asked questions that can answer most common questions about listings, payments, etc.
Addressing the Most Common Problems
- Order Disputes: In case of an order dispute, you can create a ticket with all the information so that the support team can investigate the same.
- Returns: In case you get a damaged return, report it immediately through the portal with photos.
- Payment Delays: If a payment is delayed, you can see the payments dashboard to view the status and in case of any clarification, you can contact support.
Best Practices to Efficient Operations
Maintain a clear record of your orders and inventory. Make sure you are clear, concise and give all the relevant information (such as order IDs or product SKUs) when communicating with seller support to receive a quicker resolution.
Myntra seller guide provides Tips to Succeed as a Myntra Seller
Being listed is one thing, being a bestseller is another. Here is how you can succeed.
- Optimize Your Product Listings: Your product page is your online shop window. Use high-resolution images, write catchy titles and create detailed and benefit oriented descriptions. Explain to the customer why he or she needs your product.
- Competitive Pricing Strategies: Watch your competitors, however, do not compete based on price. Quality and brand value based competition. Pricing your products is an important consideration of all the fees and your profit margin.
- Use Promotions and Marketing Tools: Myntra operates a number of sale events on a regular basis. Being involved in these can boost your sales to a great extent. The seller portal may provide features that enable you to offer discounts or create promotions.
- High Seller Ratings: Myntra has a rating system to rate sellers on how fast you deliver orders, your rate of order cancellation, and customer comments. A good rating will result in the increased visibility of your products in search results. Be sure to deliver on time and uphold your quality in order to have a high rating.
Conclusion: Start Selling on Myntra Today
Being a Myntra seller is not only an online business venture, but a brand building journey. It is a chance to have your products featured on one of the most popular fashion websites in India and expose them to millions of customers who are eager about fashion. For anyone interested in exploring more about leading product based companies in India, understanding this landscape can further inspire your own brand-building journey.
The process of application is selective, and the standards high, but that is what makes the platform so valuable. With the right brand building, quality products, and by adhering to the steps we have described, you can make your dream of selling on Myntra a reality.
The way is obvious. It is time to take that first step, prepare your application and be ready to show your brand to the world of fashion. Your success story is ready to be written.
FAQs
Is it a requirement to be a registered business to sell on Myntra?
Yes, to be able to sell on Myntra you must have a registered business (Sole Proprietorship, Partnership, LLP, or Private Limited Company), which must be legally registered.
Can I sell on Myntra without a brand trademark?
Although this may be possible in some exceptional cases, Myntra highly recommends and in many cases mandates that sellers obtain a trademark registration of their brand to avoid confusion and conflict.
What is the duration of the Myntra seller approval process?
The time of approval may differ greatly Once you have submitted your application, the Myntra team may take between a few weeks to more than a month to go through your application and respond to you.
What are the key charges that I should know as a Myntra seller?
The main charges include the commission fee (a percentage of what you sell), the logistics/shipping fee (handling of delivery), the payment processing fee (transactions) and possibly the fee of customer returns.