Subway Franchise Cost in India: Startup Fees & ROI

The cost of Subway Franchise in India has now become the burning issue discussed by many emerging entrepreneurs willing to get into the booming business of quick-service restaurants (QSR). The Indian food service market was worth more than 5.2 trillion Indian rupees (INR) at a Compound Annual Growth Rate (CAGR) of 8.3% in 2025, and it is an absolutely profitable segment to invest in as a franchise. In India, Subway first opened a restaurant in 2001 in New Delhi and since then the brand has evolved into a high quality sandwich place, spread across key cities of India.

Subway, the latest acquired and the top sandwich QSR chain, comes with a whopping valuation of $9 Bn ( approx), offering investors a chance to get associated with a globally-recognized brand. Subway Franchise Cost in India depends upon the location, store format, and size, but the average cost of a full setup can be ₹50 lakhs to ₹1 crore.

These expenses are very important to understand by the potential franchisees of this popular American sandwich chain who intend to take an informed decision about their investment in the chain which has already modified its tastes and preferences to suit those of Indians.

Why Choose a Subway Franchise in India?

Brand Recognition & Trust: Its global presence and reputation earn Subway the status of an instantly recognized brand among the Indian consumers; minimal marketing is required to reach the public, which lowers customer acquisition costs.
Proven Business Model: The Subway franchise has several decades of operational experience worldwide, providing a tried-and-tested franchise system that has offered consistent results through different markets and demographics.
Store Format Flexibility: The company offers both traditional standalone stores and non-traditional formats such as kiosks and food court outlets; franchisees can therefore choose their formats depending on their budget and location availability.
Training & Support: Subway franchisees are given comprehensive training, operational guidance, and continued support, guaranteeing that they will operate their outlets successfully even without prior restaurant experience.
Health-Conscious Menu: The company offers fresh ingredients and opportunities for customization in healthy choices to cater to the increasing health consciousness of Indian consumers, especially in cities.
Lower Investment Compared To Competitors: Compared to other international QSR brands, Subway Franchise cost in India is very much affordable.

Types of Subway Outlets

Traditional (Stand-alone Stores)

Free standing stores with exclusive space.
Are usually between 800-1200 square feet
Complete menu services and furniture
Greater investment need and superior profit margins
It is appropriate in high-foot traffic locations and business districts

Non-Traditional (Kiosks, Food Courts, Airports, Universities, Hospitals)

Smaller format stores in high-foot traffic sites
Fewer menu items at the expense of quicker services
Reduced cost of investments and operation
Suits well captive audiences in institutions
Quick turnover express service format.

Subway Franchise Cost in India: A Detailed Breakdown

Initial Investment (Subway Franchise Price in India)

Franchise Fee

The first franchise fee of Subway Franchise Cost in India will be between 6.5 lakhs to 10 lakhs depending upon the location and store format. This is a onetime payment that gives you a right to utilise Subway brand name, trademark and business system. Franchise fee is not refundable and it should be paid in advance before set up process commences.

Equipment & Interiors

The equipment package ranges between 8-15 lakhs and must-have items included are:

Ovens and toasters used in the trade.
Display counters and refrigeration units
Point-of-sale (POS) systems
Food preparation equipments
Fixtures and furniture
Storage and kitchen appliances

Leasehold Improvements / Store Setup & Rent

The cost of store setup and interior decoration varies between 5-12 lakhs and it includes:

Subway standards of interior design and branding
Electrical work, flooring, and lighting
Display and signage installations
Building and remodeling
Rental properties security deposits (6-12 months advance rent)

Initial Inventory

The starting stock and inventory investment will be of 2-4 lakhs which includes:

Raw materials and food ingredients
Disposables and packaging material.
Cleaning materials and working materials
Early promotion and advertising literature

Working Capital

It is suggested that a working capital reserve of 3-6 lakhs would be sufficient to cover:

Salaries of the staff during the first 2-3 months
Operation costs and utility bills
Promotions and marketing
Unforeseen costs of contingency funds.

Legal & Administrative Fees

Legal and administrative expenses are estimated at 50, 000-1 lakh and include:

Agreement and legal documentation processing
Licenses and permit fees
GST registration and compliances
Professional consultation charges
grand total of estimated investment

Total Estimated Investment

The overall Subway Franchise Cost in India to establish a store in India would range 50 lakhs to 1 crore rupees depending on the location, the size of the store, as well as the format adopted. Other sources however put the overall investment capital needed between 10 lakhs to 20 lakhs depending on the size of the store and location, meaning that it can vary greatly depending on certain circumstances and factors of the location.

Category	Cost Range (INR)	Details
Franchise Fee	₹6.5 – ₹10 lakhs	One-time, non-refundable. Grants brand and system usage rights.
Equipment & Interiors	₹8 – ₹15 lakhs	Includes ovens, display units, POS systems, prep equipment, furniture.
Store Setup & Rent	₹5 – ₹12 lakhs	Interior work, branding, signage, electric, flooring, and advance rent.
Initial Inventory	₹2 – ₹4 lakhs	Food materials, disposables, cleaning supplies, promotional items.
Working Capital (3 months)	₹3 – ₹6 lakhs	Staff salaries, utilities, operations, contingency funds.
Legal & Admin Expenses	₹0.5 – ₹1 lakh	Legal docs, licenses, permits, GST, consultancy.
Total Initial Investment	₹50 lakhs – ₹1 crore (typical)	Varies by store size, format, and location.
(Alternate sources)	₹10 – ₹20 lakhs (low-end estimate)	Smaller formats or low-rent tier 2/3 cities.

Ongoing Costs (Post-Setup)

Royalty Fee

As continued royalty payments to Subway, 8% -12% of monthly sales normally have to be paid. This is a fee that guarantees the franchisee the right to continue using the brand name, operational support and updates on the system. The royalty is to be computed as a percentage of gross sales and is to be paid on a monthly basis.

Raw Materials & Staffing Costs

The operational Subway Franchise Costs incurred monthly are generally ₹1.5-3 lakhs which include:

Employee wages (manager, sandwich artists, cleaning people)
New food materials and ingredients
Packaging and disposable stuff
Transport and logistics expenses

Rent & Utilities

Monthly utilities and rent depend on the location and can vary between 50,000-2 lakhs:

Rental costs of property
Electricity, water bill
Communication and internet costs
Repairs and maintenance

Other Operational Expenses

Marketing Fund: Commonly 3 %-5 % of monthly sales and other costs:

Local promotions and marketing operations
Insurance premiums
Professional services (accounting, legal)
Operation other than food

Expense Type	Monthly Cost (INR)	Details
Royalty Fee	8% – 12% of monthly gross sales	Paid to Subway for brand and support.
Staffing & Supplies	₹1.5 – ₹3 lakhs	Salaries, ingredients, packaging, logistics.
Rent & Utilities	₹50,000 – ₹2 lakhs	Varies by city and property size. Includes electricity, water, etc.
Marketing & Miscellaneous	3% – 5% of monthly sales	Local ads, insurance, accounting, maintenance, other operational needs.

How to Buy a Subway Franchise in India:

1. Meet Eligibility

Basic Eligibility Requirements

You should be 18 years or older, with a net worth of at least Rs. 1 crore, liquid capital of at least Rs. 25 lakhs, and should possess some business experience or background in the food service industry or allied business.

Financial Qualifications

Net Worth: ₹1 crore or more of overall assets comprising of real estate, investments, and business possessions
Liquid Capital: ₹25 lakhs and above that you can easily invest without disturbing your current business establishment
Credit Score: Hold a good credit score without any significant defaults or bankruptcy records
Income Proof: Show the source of stable income by providing tax returns and financial statements of last 3 years

Business Experience Requirements

Prior knowledge in retail, hospitality, or food service business is strongly desired
Managerial background in dealing with teams, operations and customer service.
Knowledge of the local market conditions and consumer liking.
Dedication to either operate the outlet personally or to employ a full time manager

Additional Qualifications

Should be an Indian citizen or should possess permanent residency
Must be clean in legal records without a criminal background.
Physical and psychological fitness to cope with restaurant work requirement
Desire to devote full time to business at least during the initial 2 years

2. Prepare Documentation

Financial Documents

You will need to be ready to offer supporting financial records like bank statements, tax returns, and asset information to prove that you have the financial strength to match the investment prerequisites.

Required Financial Papers:

All bank account statements of the past 12 months
Copies of income tax returns of last 3 financial years.
Certified financial records in case you have established enterprises
Investment portfolios, fixed deposits and certificate of deposits.
Reports of property valuation and ownership documents
Registration certificates and business licenses

Legal and Identity Documents

Copies of PAN card and Aadhaar card
Passport-size photos (new)
Identifying proof (passport, driver license)
Education qualification certificates
Experience letters or certificates of past employers or business ventures

Business Plan Documentation

Comprehensive business plan showing market analysis of your proposed site
The first 3-5 years operation financial projections
Marketing and local competitors analysis
Staffing and management structure operational plan
Risk evaluation and aversion measures

Collateral Documentation

To prove financial stability, property valuation reports, clear title certificates, encumbrance certificates on real estate collateral, and personal net worth statements supported by ownership evidence of all assets stated therein have to be submitted.

3. Space Criteria

Location Requirements

Traditional Stores:

Usable space: minimum 800-1200 square feet
Preference of ground or first floor locations.
High visibility good street frontage.
Good accessibility and parking space ability
Being placed in trade districts, shopping malls, or busy streets

Non-Traditional Formats:

600-3000 square feet food court outlets and kiosks.
Mall, airport, hospital, university or corporate office locations.
Captive audiences and high footfall locations
Adherence to certain venue demands and rules.

Infrastructure Specifications

Appropriate electrical terminations of suitable power loading.
Water and drainage facilities that are up to the standards of the health department.
Commercially appropriate ventilation systems
Emergency exits and safety equipment Fire safety compliance with emergency exits and safety equipment
Parking area of at least 10-15 cars (when it comes to traditional stores)

Legal Compliance for Space

Valid business license of the premises.
Local municipal NOC
Fire department clearance certificate
Approval of pollution control boards
Occupancy certificates and building plans approvals
Adherence to local zoning laws

Lease Agreement Requirements

Long lease of a minimum 10-15 years with renewal provisions
Affordable rental conditions in accordance with the local market rents
The consent of exterior signage and branding structures.
Provisions of required changes and refurbishments
Clear conditions on who is to maintain and charges on utilities.

4. Engage with Master-Franchisor

Initial Contact and Inquiry

Subway franchise process starts with making an initial inquiry using the formal channels. Reach out to the franchise development team of Contact Subway by phone, email or through the application form on their official site.

Primary Contact Methods:

Subway India site official franchise enquiry form
Executives of franchise development by phone consultation
Business correspondence through email with detailed business proposal
Visiting franchise shows and seminars

Application Submission Process

Fill the comprehensive franchise application form completely
All supporting documents in the prescribed format should be submitted
Submit application processing fee which is non-refundable
Take part in a initial screening interviews (phone/video calls)

Due Diligence and Evaluation

Franchisor’s Assessment:

Third party agencies checks on financial capability.
Reference checks and background tests
Market research of your suggested place
Evaluation of your business experience and management skills

Franchisee’s Research:

Examine the Franchise Disclosure Document (FDD) line by line
Talk to current Subway franchisees in your area
Carry out market research, and feasibility studies
Seek legal and financial consultations on review of contract

Negotiation and Agreement

Negotiate particular words on the right of territory and exclusivity
Lease terms to be negotiated with the aid of a franchisor
Lock in equipment details and supplier plans
Sign franchise agreement, once approved by a lawyer
Make an initial franchise fee and security deposits

5. Training & Launch

Comprehensive Training Program

Subway® has an extensive training program of 3 weeks. Training is done through virtual training by the University of Subway 2 and physical training in certified restaurants.

Training Components:

Week 1: University of Subway virtual training on brand history, operational procedures, food safety measures, and customer services standards
Week 2: Practical training in current Subway stores studying how to prepare sandwiches, manage stock and run day-to-day operations
Week 3: Management training of the business including POS systems, financial management, employee recruitment, and marketing strategies

Store Development and Setup

Subway also offers design support and assisted store development. There is also construction guidance and lease negotiations.

Setup Support Services:

Subway brand guidelines interior design consultation
Installation and testing management of equipments
Assistance in recruitment of staff and basic training
Inventory configuration and introductions of suppliers
Installation and training of POS system

Pre-Opening Preparation

acquire any licenses and permits
Full health department inspections and approvals
Operate test runs and simulation operations
Staff training and team building organisation
Plan marketing campaigns and promotions of grand opening

Official Launch

Get in touch with Subway marketing team to support launch
Introduce Grand opening promotions and special offers
Keep an eye on the initial operations and solve emerging issues in time
Gather customer reviews and do the necessary modification
Institutionalize standard operating procedures, and quality levels.

6. Ongoing Support

Operational Support Systems

SUBWAY franchisees are provided with excellent support systems. You are assisted both prior and after opening your shop. Immediately after becoming part of the SUBWAY family, one is given access to the formulas and operating systems that one is given access to at all times.

Daily Operations Support:

Round the clock helpline number (technical and operational questions)
Frequent quality audits and checks of compliance
Monitoring and improvement recommendations on performance
Helps in inventory management and coordination with the suppliers

Marketing and Advertising Support

The firm offers national and regional marketing and advertising support, two weeks training program and continuous marketing support.

Marketing Support Services:

Brand promotion and national advertising campaign
Campaign and local marketing material templates
Digital marketing services such as social media management
Seasonal promotional campaign and special offers.
Co-op advertising programs that have cost sharing agreements

Training and Development

Learning between the owner of the franchise and the staff is a continuous process in the relationship of the franchise.

Continuous Learning Programs:

Staff and management refresher training sessions on regular basis
Training and support with implementation of new products launch
High level business management workshops and seminars
Sharing sessions of best practices with other successful franchisees.
Online training courses and certification

Business Development Support

Periodic business check and performance review
Advice on profitability improvement and financial planning.
Expansion and Multi-unit development opportunities
Systems upgrade and technology improvement
Optimization of supply chain and cost cutting measures

Long-term Partnership Benefits

Renewal support and territory development aids in franchising
Right of entry to new product innovations, menu developments etc.
Involvement in franchise advisory councils and feedback systems
Awards and recognition programs and outstanding performance.
Support of exit strategy and assistance with transfer of business in case of necessity

Subway Franchise Contact Number India & Important Links

While a direct single phone number for franchise inquiries in India is not prominently advertised for general public use, here are common ways to get in touch:

Online Inquiry Form: This is typically the primary and most recommended method. You fill out a form on their official franchise website expressing your interest.

Email for General Inquiries (may include franchise):

info@subway-india.in
customercare@subway.in
franchising@subway.com
partner@subway.in

Specific Contact Number (for customer care, but sometimes directs to relevant teams):

+91 86570 01462 (This number is primarily listed for customer care and order cancellations, but they might be able to guide you on franchise inquiries during business hours: Mon-Fri, 9 am-5 pm).
Address: Registered Address: Eversub India Private Limited, 6th Floor, Vaman Centre, Makwana Road Marol, Andheri East, Mumbai-400059, Maharashtra

Important Links for Subway Franchise in India:

Official Subway Global Franchise Website (with India option): This is the most reliable place to start your inquiry. Look for a “Get Started” or “Contact Us” section related to franchising.
https://www.subwayfranchise.com/en-us/contact-us
https://www.subway.com/en-IN/OwnAFranchise/BrochureDownload
Subway India Official Website: While primarily for customers, it often has a section for “About Us” or “Careers” that might link to franchise information.
https://subway.in/ (Look for a “Franchise With Subway” or similar link in the footer or “About Us” section.)

Professional Networking Channels

LinkedIn Business Connect: The official LinkedIn page of professional networking with the franchise development team, success stories, and business-focused franchise conversation
WhatsApp Business Support: Exclusive business WhatsApp number to use in making fast enquiries, sharing documents, first consultation, and live communication with franchise consultants who give immediate responses

Subway Franchise Profit in India & Revenue Potential

The profit potential of the Subway franchise in India will be subject to different issues such as location, efficiency of operation, and the state of the market. Average Subway stores, when properly run, should expect monthly sales of 3-8 lakhs, and an after-expense profit of 15-25%. The break even is normally 18-36 months depending on the amount invested and performance of the operations.

The best stores situated in metropolitan cities are likely to yield better revenues because of the greater footfall and buying capacity of the customers. Subway outlets average transaction value is 200-400 per customer, and profitable outlets have 200-500 customers per day. The profitability can be strongly influenced by seasonal effects, local rivalry, and the state of the economy so that the choice of location and operational quality are the key factors to maintain profits in the long term.

Factors Influencing Profitability

Location & Footfall: Prime locations with high visibility and consistent footfall directly translate into higher sales volumes with better profitability margins.
Operational Efficiency: A streamlined operation, inventory management, and appropriate staffing greatly influence the bottom line and eventual success of any franchise.
Competition: The presence of other competing QSR brands and local food options for customers affects customer acquisition costs and pricing strategies.
Staff Training & Service Quality: Well-trained staff ensure consistency in service quality, which is crucial in retaining customers and securing positive word-of-mouth marketing.
Market & Brand Development: Well-planned local marketing initiatives and community engagement efforts contribute to brand awareness and drive customer traffic.
Cost Control: Strategic procurement, reduction of waste, utility cost management, and so on all affect profit margins and return on investment.

Challenges and Considerations Before Investing

Heavy Competition: The QSR in India is heavily competitive with several international and local brands trying to gain market share, resulting in heavy marketing spends.
Location Dependency: Success factors in QSR heavily depend on access to good locations that come with high footfall and contrastingly higher rental costs or competition for the location.
Regulatory Compliance: One has a difficult time fumbling through multiple food safety regulations, licensing requirements, and local municipal compliance processes.
Staff Management: With staff attrition rates being high in the food service industry, it is important to spend on training and retention strategies. All this needs to be considered as costs to the restaurant.
Cultural Adaptation: Adjusting to local tastes from an international menu, whilst still maintaining brand standards, requires some elaboration in menu design, as well as supplier control.
Economic Fluctuations: During quite a few phases of economic downturns, restaurant revenues and profitability take a severe hit owing to changing consumer patterns in terms of spending.

Conclusion

Subway Franchise Cost in India is an ultimate offer to those entrepreneurs who are willing to venture in the booming QSR market. The franchise has investment options starting ₹50 lakhs to ₹1 crore and more depending upon the format chosen, location and budget.

Global brand recognition, established business model and support system are the key factors that make the brand attractive to experienced restaurateurs as well as first-time investors looking to venture into the franchise. Nevertheless, to achieve success, it is necessary to choose the location carefully, operate it efficiently, and be committed to keeping the quality standards of Subway and, at the same time, conforming to the interests of the local market. Similarly, franchises like the Ecom Express Franchise also emphasize strategic location and operational excellence to align with brand standards and customer expectations.

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FAQs

How much does a Subway franchise in India cost?

The investment normally starts at 30 lakhs to 1 crore, depending upon the location and the format of the store.

What is the break even point of a Subway franchise investment?

Depending on the location and efficiency of management, most Subway franchises break-even in 18-36 months of opening.

What are the continuing Subway franchise fees?

Franchise Royalties/marketing fee is 8-12/3-5 percent of monthly gross sales.

Is it possible to possess more than one Subway outlet in India?

Yes, successful franchisees may apply to have multiple outlets after they have managed their first outlet successfully over a given time.

How does Subway assist the franchisees?

Subway provides initial and ongoing training, operational support, marketing support and continuing business guidance to every franchisee.