20 Best Enterprise SEO Companies for Big Brands [2026 Rankings]

The modern world of the internet poses certain special tasks to enterprise businesses in the context of search engine optimization. Thousands of web pages, multiple domains, foreign markets, and complicated technical needs are managed and require expertise on a level way above the conventional SEO. Enterprise SEO agencies have become targeted partners that can manage such big scale operations as well as provide measurable outcomes which can be directly related in terms of revenue. 

These agencies do not merely play the game with rankings but comprehend the organizational complexities and cross-functional workings as well as legacy systems that organization brands have to overcome. Under the right agency partner, businesses are able to turn their organic search presence into an engine of sustainability in terms of revenue generation. This is an information-filled guide that investigates the top 20 Enterprise SEO companies that continue to perform outstanding services in large companies by the year 2026.

What is Enterprise SEO?

Enterprise SEO refers to a form of search engine optimization that is specifically tailored to large-scale organizations with complex web structure and large digital presence. In contrast to the traditional SEO which may involve optimization of a few hundred pages, the enterprise SEO entails the management of hundreds of thousands of URLs (or even millions of URLs) across various domains, languages and geographic markets. 

It necessitates complex tactics, sophisticated automation applications, and programmatic resolutions to cope with huge-scale optimization jobs. Enterprise SEO is more than just the targeting of keywords and building links in bulk — it includes optimization of technical infrastructure, scalable content development, penetration of international markets, and the ability to blend seamlessly with other marketing methods handled by SEO Experts in India who specialize in enterprise-level strategies.

Key Components of Enterprise SEO

• Technical SEO Infrastructure: Control of site structure, crawling optimization, page speed, structured data and management of complex CMS platforms of large websites.
• Big Content Strategy: Programmatic content creation and optimisation of thousands of pages in content automation systems.
• Handling of multi-language, multi-region strategies that are properly governed by the use of hreflang and local market optimization.
• Enhanced Analytics and Reporting: Control Dashboards, attribution; ROI tracking based on enterprise KPIs and business objectives.
• Cross-Functional Collaboration: Co-ordination with the development, product, sales and marketing team in several departments.

Importance of Hiring Specialized Enterprise SEO Companies

• Professionalism in Complex Ecosystems: Enterprise SEO Companies have expertise in dealing with large websites with complex technical needs that unlike an in-house team can have.
• Scalable Solutions: These agencies offer programmatic solutions and automated solutions, which can optimize thousands of pages with ease and no human intervention.
• Best practices: Leading companies will offer proven structures and processes which have been perfected through hundreds of clients / businesses and industries.
• Premium Aids and Technology: The access to premium enterprise-level SEO software and applications, as well as the latest tools of artificial intelligence (AI) optimization.
• Scalable: An enterprise SEO agencies is often cheaper than the need to develop and sustain a full in-house enterprise SEO department.

Top 20 Enterprise SEO Companies

1. Victorious

• Services Provided: Technical SEO, content strategy, link building, answer engine optimization (AEO), enterprise SEO consulting, international SEO, analytics and reporting, site migration management, multi-location seo.
• Enterprise SEO/Experience: Built in 2013 and has experience of more than 11 years in specially dealing with SEO.
• Their Significant Clients / Case Studies: Wayfair, Yahoo!, TRX, Lime, Lychee the Label (1,122 percent increase in page one keywords), Insurance Provider (611 percent increase in keyword visibility).
• USP / What Makes Them Notable: Over 200 awards and prizes based on data with the ability to fuse technical know-how with creative content.

The reason why Victorious will be a good choice as an SEO agency is that they are a specialized agency that only deals with search engine optimization, which is why they are real experts in the business. Recognized as a top SEO Company in UK, they also have a proprietary scientifically-based approach methodology that merges performance data and market research to provide business-affecting results at exceedingly high speed. The agency excels specifically in answer-engine optimization, placing its customers at the top of the search results that are powered by AI.

Contact Info / Website: https://victorious.com | (415) 621-9830 | San Francisco, CA

2. Traffic Tail

• Services Offered: SEO Services, Technical SEO, Social Media Marketing, Web Development, Content Marketing, Google Ads, Meta Ads, Local SEO.
• Years in Enterprise SEO / Experience: AI-based digital marketing agency working with 800+ clients and 5000 plus websites created worldwide.
• Notable Clients / Case Studies: Clients in India, USA, UK, and California with 5x growth rate in less than 3 months, clients with consistent increases in ranking.
• USP / Why They Stand Out: 360-degree digital marketing and AI-based strategies at low prices to reach the entire world.

Traffic Tail has become one of the most popular AI-driven digital marketing agencies that provide end-to-end enterprise SEO companies with a high emphasis on data analytics and novel telinchnology. The agency was founded by Damandeep Singh and integrates creativity as well as the innovative power of AI to produce the quantifiable outcomes of businesses across the globe. Their agency focuses on white-hat SEO techniques that warrant long-term growth and offers technical SEO solutions such as optimization of site speed, mobile responsiveness and core web vitals.

Contact Info / Website: https://traffictail.com | +91 87702 47277 | Delhi, India (serving global clients)

3. WebFX

• Services Offered: Technical SEO, Content creation, link building, AI and machine learning optimization, analytics and tracking, paid media, ecommerce SEO, local SEO.
• Years in Enterprise SEO / Experience: More than 29 years of digital marketing since 1996.
• Notable Clients / Case Studies: Fortune 500 brands in the healthcare, manufacturing, retail and technology industries.
• USP / Why They Stand Out: The marketingcloudFX is another proprietary AI-powered platform that was developed based on the IBM Watson technology.

WebFX has an experience of close to thirty years in enterprise SEO thus they are among the oldest established organizations in the sector. Their 200+ SEO experts have a rich experience coupled with state-of-the-art technology, such as their own proprietary MarketingCloudFX which offers real time analytics and AI-driven optimization suggestions. The agency is best at managing large content volumes exhibition as well as technical excellence of colossal web structures. 

Contact Info / Website: https://www.webfx.com | Harrisburg, PA

4. iPullRank

• Services Provided: Technical SEO, generated AI consulting, content engineering, audience research, JavaScript SEO, segmentation of the market.
• Enterprise SEO / Experience Years: Two decades of experience in the agency with extensive technical understanding and emphasis on AI-driven innovation.
• Significant Clients / Case Studies: companies and brands that deal with technical optimization that needs to be taken to a higher level.
• USP / Why They Stand Out: The industry leader in generative AI and technical SEO consultancy.

iPullRank has managed to place itself in the forefront of Enterprise SEO Companies through a blend of advanced technical knowledge and generative AI creativity. The agency is also known to have an ability to resolve technical issues that are intricate and optimize advanced web designs.

Their pricing strategy extends past conventional SEO strategies to take into consideration audience research, content management and market segmentation in developing broad plans. iPullRank is at its best doing business with enterprise brand located companies who may have technically difficult websites that need specialized skills.

Contact Info / Website: https://www.ipullrank.com | New York, NY

5. Seer Interactive

• Services Provided: Search Engine Optimization Strategy, Migration Support, Technical SEO, Monitoring and Reporting.
• Enterprise SEO / Experience Years: Due to head John Henry Scherck who has a long history of experience in the enterprise.
• Well-known Be portion of customers / case of study: Heap, Lattice, Calendly, and other SaaS of high-growth scale-up.
• USP / Why They Stand Out: Think about actual business outcomes and pipeline creation and not vanity measurements.

Growth Plays is a small yet a powerful enterprise SEO consulting firm that is well beyond its size. Founders unique operational skills and executive presence and knows how to maneuver through big organizational strategies and get action. The team is an expert in guides to enterprise-level success with search engines, especially when it comes to developing strategies and success ventures such as CMS migrations. Their strategy is based on creating pipeline and business outcomes as opposed to false metrics.

Contact Info / Website: https://www.seerinteractive.com | Philadelphia, PA

6. Growth Plays

• Services Provided: Content Marketing, content creation powered by SEO, link building, development of linkable assets, large content production.
• Enterprise SEO / Experience Years in the business: Mid-size agency that has already had a proven content-oriented SEO record.
• Others Clients / Case Studies: Instacart (356% value increase in traffic, 350% organic growth, 958 new links), MasterClass, Robinhood.
• USP / What Makes them Special, Specialized skills in producing bulk content assets of high quality and in a way that can be linked.

Growth Plays is a small yet powerful enterprise SEO consulting firm that is well beyond its size. Founder John Henry Scherck possesses unique operational skills and executive presence and knows how to maneuver through big organizational strategies and get action. The team is an expert in guides to enterprise-level success with search engines, especially when it comes to developing strategies and success ventures such as CMS Software integrations and CMS migrations.

Contact Info / Website: https://www.growthplays.com 

7. Siege Media

• Services Provided: Content Marketing, content creation powered by SEO, link building, development of linkable assets, large content production.
• Enterprise SEO / Experience Years in the business: Mid-size agency that has already had a proven content-oriented SEO record.
• Others Clients / Case Studies: Instacart (356% value increase in traffic, 350% organic growth, 958 new links), MasterClass, Robinhood.
• USP / What Makes them Special, Specialized skills in producing bulk content assets of high quality and in a way that can be linked.

Siege Media has established a good reputation of content-driven enterprise SEO companies which does not sacrifice quality in spite of being operating on a large scale. Their strategy is grounded in creating quality intriguing content that readily attracts links and leads to organic traffic increase. The agency is also good in creating distinct interactive tools and resources that make clients topic experts in their fields.

Contact Info / Website: https://www.siegemedia.com | San Diego, CA

8. SEO Discovery

• Services: Enterprise SEO Audits, Content optimization, Link building, analytics, technical SEO and international SEO.
• Enterprise SEO Experience/Years: in the Enterprise SEO business: Longest running digital marketing agency experience in enterprise seo.
• Significant Clients / Case Studies: High-traffic websites and international brands that need to be complete in the methods of SEO.
• USP / Why They Stand Out: Known best performance enterprise SEO companies scalable with customized packages.

SEO Discovery has already established its reputation among the brands that want to be represented by a reputable but flexible company in terms of its expansion and scale services. The agency focuses on major traffic websites by providing in-depth enterprise audits on SEO and plans that are in accordance with particular business performances. Their crew of SEO experts delivers tailor-crafted enterprise SEO programs that transform visibility as well as real ROI. 

Contact Info / Website: https://www.seodiscovery.com 

9. Ignite Visibility

• Services Provided: Technical SEO Audits, UX Optimization, Keyword Research, Content Strategy, Link Building, Analytics.
• Enterprise SEO / Experience Years: Award-winning global recognition digital marketing agency.
• Prominent Clients / Case Studies: Enterprise clients in various industries requiring holistic digital marketing.
• USP / Why They Stand out: Holistic Silo using enterprise SEO best practices and growth-focused.

Ignite Visibility has achieved a reputation of some of the top Enterprise SEO Companies in the world due to their customized and holistic approach. The agency prioritizes technical audit, optimization of user experience, and intensive research on keywords in order to establish strong grounds of enterprise SEO. The best practices in the industry have been incorporated into their strategies but they are flexible enough to accommodate the needs and challenges of individual clients.

Contact Info / Website: https://ignitevisibility.com | San Diego, CA

10. NinjaPromo

• Services Offered:Some of the services provided include SEO, PPC, Lead Generation, PR, Multi-Channel Marketing, and Market Position Analysis.
• Experience in Enterprise SEO / Years: Subscription based agency with multiple industries, such as B2B, fintech, crypto, SaaS, and eCommerce.
• Prominent Clients / Case Studies: Enterprise business in B2B technology, financial services, and ecommerce.
• USP / Why They Stand Out: Predictable billing and multi-channel expertise subscription based model.

NinjaPromo stands out by its subscription-related service propositions that offer unambiguous, predictable billing to customers and which allow them to have a full team of SEO professionals with only a monthly fee.

The agency takes the form of high-level promotion techniques not only in the sphere of Search Engine Positioning SEO, but also PPC, charging leads, as well as PR in order to develop complete growth strategies. Their market position analysis is detailed, offering support to clients in specialized sectors such as B2B, fintech, cryptocurrency, SaaS, and eCommerce.

Contact Info / Website: https://ninjapromo.io 

11. BrightEdge

• Services Offered: Search Query Identification, Content Optimization, Performance Analytics, Real-Time SEO Recommendation.
• Years in Enterprise SEO / Experience: Enterprise SEO platform with high levels of tools and products.
• Major Customers / Cases: Big business brands with complex SEO technology requirements.
• USP / Why They Stand Out: Complete set of enterprise SEO applications such as, Instant, ContentIQ, Daily Pulse and Data Cube.

BrightEdge is a business company that runs as one of the best foundational enterprise SEO companies offering advanced technology solutions to huge organizations. Their platform does a comprehensive analysis of competitors, critical search query identification, optimization of the content on the website, and constant performance monitoring to ensure the target audiences stay active in the purchase process. BrightEdge would be used by data-oriented enterprise companies, since their in-built ROI calculator makes it easy to gauge their efforts and future profitability in SEO..

Contact Info / Website: https://www.brightedge.com 

12. SEO Brand

• Services Provided: Enterprise SEO Strategy, Multi-Location SEO, Digital Marketing, Technical Optimization, Content Marketing.
• Enterprise SEO/SEO experience: Award-winning agency history of success in competitive industries.
• Prominent Clients / Case Studies: Healthcare companies, fashion and other competitive industries.
• USP / Why They Stand Out: Experience in producing SEO optimization with large multi-location sites and simple ones.

SEO Brand has become a well-known award-winning enterprise SEO companies due to the capability to achieve the outcome even in the most competitive sectors such as healthcare and fashion. The agency has worked with complex multi-location and other simpler organization web structure optimization of search engine techniques thus exhibiting a flexibility in their work. Their services are more than at the level of SEO, but their digital marketing extends wider to help the overall business advancements in growth. 

Contact Info / Website: https://www.seobrand.com | Boca Raton, FL

13. Straight North

• Services Provided: Technical SEO, Local SEO, Link Building, Conversion rate Optimization, Web Development Support.
• Experience in Enterprise SEO / Years of practice: 5 years old, having an agency that specializes in lead generation by means of SEO.
• Significant Clients / Case Studies: Enterprise clients in any industry that require traffic-to-conversion optimization.
• USP / Why They Stand Out: Obsessive attention to conversion rate optimization and lead generation, and not merely traffic.

The investigator of Straight North is unique as it pays uncompromising attention to achieving real outcomes and not only rising in rank. Instead they are based on the principle of conversion rate optimization in that organic traffic does not just visit but rather turns into leads and sales.They have an integrated development team and this makes them especially useful to those companies that require both the technical implementation and SEO skills. 

Contact Info / Website: https://www.straightnorth.com | Chicago, IL

14. 97th Floor

• Services Offered:Advertising agencies, business owners, marketers, small and medium businesses, and marketing agencies.
• Enterprise SEO Years/Experience: Full-service digital marketing agency, enterprise SEO.
• Reports of notable Clients / Case Studies: B2B SaaS organizations and enterprise brands, in technology fields.
• USP / Why They Stand out: Semantic analysis method that pays attention to topics and terms as a whole as opposed to single keywords.

97 th floor is unique with its advanced method of semantic analysis that generates content on broad issues, but not on single key words. This new practice of search engine optimization is more consistent with the reality of how search engines perceive and rank content. They include their SEO services of, key word research, link building, and reputation management. Mixed creative production and strategic implementation of the SEO make the team especially helpful in case of the enterprises that require both technical performance and powerful greaser brand impressions.

Contact Info / Website: https://www.97thfloor.com | Lehi, UT

15. Searchbloom

• Services Provided: Local, National, Ecommerce, Technical Audits, Revenue-Driven Search marketing.
• Enterprise SEO/Experience Years: Multispecialty search marketing company with focus on enterprise-wide strategies.
• Significant Clients / Case Studies: Enterprise companies, retail, ecommerce as well as multi-location.
• USP / Why They Stand Out: A.R.T. of SEO strategy with the emphasis on the Authority, Relevancy, and Technology.

Searchbloom specializes in the search engine marketing of revenue generation, making sure that the enterprise companies are placed in the first page of search results and pays money to campaigns that give quantifiable returns. Their all-around digital marketing approach is highly effective and the clients deal directly with data analysts but not conventional account managers. The A.R.T. methodology currently used by the agency focuses on three main pillars, namely, Authority, Relevancy and Technology. 

Contact Info / Website: https://www.searchbloom.com 

16. PageTraffic

• Services Offered: Enterprise SEO, PPC Management, Web Design, Link Building, and Conversion Optimization.
• Experience in Enterprise SEO / Years: With over 20 years in the industry, PageTraffic has managed high-impact SEO campaigns for large corporations and global brands across more than 30 countries.
• High-Profile Clients / Case Studies: Partnered with companies such as OLX, HCL, and Raymond, delivering measurable traffic boosts and search visibility across competitive markets.
• USP / Why They Stand Out: PageTraffic differentiates itself with a dedicated enterprise division focusing on complex multi-location SEO, high-volume content optimization, and strategic keyword dominance.

PageTraffic blends data analytics, strategic creativity, and deep industry expertise to deliver large-scale SEO impact. Known for their accountability and customized reporting, they maintain a reputation for reliability and long-term SEO success in the enterprise segment.

Contact Info / Website: https://www.pagetraffic.com

17. Techmagnate

• Services Offered: Enterprise SEO, Content Marketing, App Store Optimization (ASO), Paid Marketing, and Online Reputation Management.
• Experience in Enterprise SEO / Years: Over 15 years of experience delivering large-scale digital transformations and organic growth for enterprise brands across multiple industries.
• High-Profile Clients / Case Studies: Collaborates with leading Indian and global enterprises including Airtel, Bajaj Finserv, Reliance Digital, and Honda.
• USP / Why They Stand Out: Techmagnate stands out for its integrated 360° digital growth approach—combining content, performance, and technical SEO strategies into a unified growth roadmap.

Techmagnate has become one of India’s top enterprise SEO companies by focusing on measurable performance and scalable strategies. The agency’s team of certified specialists emphasizes ROI-driven SEO campaigns, detailed analytics, and multi-channel synergy to support enterprise-level goals with precision.

Contact Info / Website: https://www.techmagnate.com

18. Sure Oak

• Services Provided: Page Structure Optimization, Authority Building, Link Outreach and Large-Scale Content Planning.
• Enterprise SEO/ Experience: Long-term Enterprise SEO work agency.
• Prominent Clients / Case Studies: Organizations that are interested in growing organic and at the same time keeping the content high.
• USP / Why They Stand Out: You want power, organization and quality traffic without compromising quality.

Sure Oak puts together overall long-term enterprise SEO plans that are focused on authority development, structural optimization, and meaningful traffic acquisition. The services delivered by the agency are strategic link outreach, bulk content planning, and structuring page improvements that could be achieved to improve organic reach in a sustainable manner. Sure Oak offers valuable, considerate collaboration to enterprises who are unfamiliar with earning short-term scores and want to establish a foundation of enduring authority framework to achieve their industry aspirations.

Contact Info / Website: https://www.sureoak.com 

19. ThatWare LLP

• Services Offered: AI-Powered SEO, Predictive Analytics, Semantic SEO, Cognitive Automation, and Data-Driven Enterprise Search Optimization.
• Experience in Enterprise SEO / Years: Founded in 2018, ThatWare has quickly become a global leader in applying Artificial Intelligence to enterprise-level SEO and digital transformation.
• High-Profile Clients / Case Studies: Served global enterprises and Fortune 500 clients across industries like healthcare, finance, and e-commerce.
• USP / Why They Stand Out: ThatWare LLP is globally recognized for pioneering AI-based SEO systems. The firm’s use of NLP, machine learning, and predictive analytics.

ThatWare LLP transforms the conventional SEO process through AI integration—offering real-time data modeling and intelligent campaign optimization. Its solutions appeal to enterprises looking for futuristic, scalable, and technology-backed digital growth.

Contact Info / Website: https://www.thatware.co

20. The SEO Works

• Services: Enterprise SEO, Content Marketing, Paid Search, Website Development, Data-Led Strategies.
• Experience in Enterprise SEO / Experience: 51-200 staff UK based agency with several offices.
• Examples of notable clients/ Case Studies Enterprise clients who want to achieve quantifiable outcomes by using data-driven strategies.
• USP / Why They Stand Out: Data-driven SEO strategies that are based on quantifiable output and holistic services.

The SEO Works is an enterprise-centric firm that works with enterprise clients by structuring data-driven SEO methodologies in a highly painstakingly designed way based on the quantifiable results. The UK-based agency that has offices in Sheffield, Leeds, and London incorporates the competencies of SEO, content marketing, paid search, and site development. The transparency that the SEO Works displays in reporting and decision-making based on data also gives clarity to the performance and ROI to clients in the enterprise. 

Contact Info / Website: https://www.seoworks.com | Sheffield, Leeds, and London, UK

Enterprise SEO Services Explained

• Technical Infrastructure Optimization: Sites architecture, crawlable, indexable, fast, mobile, implemented structured data, and mitigating complex technical problems having global performance impacts on search results.
• Content Strategy and Creation: Creating entire content structures, generating optimized amounts of content programmatically, and quality control on thousands of pages.
• International/Multi-Regional SEO: Control of hreflang implementation, geo-targeting and optimization of multi-language content and localization protocols of global market penetration.
• Migration Management: Designing and implementing complicated migrations of CMS, platform migrations, domain mergers, and site restructuring and retaining SEO equity.
• Conversion rate Optimization: To optimize user paths, enhance the performance of pages, A/B testing systems, and make sure organic traffic is effectively converted to sell.
• Enterprise SEO Audits: Technical, competitive, and opportunity analysis, and strategic roadmap development.

Cost of Enterprise SEO

• Monthly Retainer: Enterprise SEO can be purchased at a rate of between 5,000 to 25,000+ each month, and more complicated multi-national applications can be extremely high as 30,000 or higher monthly.
• Project Based Pricing: Enterprise SEO projects of one-time are between 10,000 and 50,000 + depending on scope, complexity and output.
• Hourly Consulting Rates: Enterprise SEO services rates are based on experience and specialization and differ between 100 and 300+ an hour.
• Impact of Scale of weaponry Websites with hundreds of thousands of pages have much greater resource requirements, which directly affects the expense.
• Competition in the Industry: Sectors with a high level of competition such as the finance, healthcare, and SaaS industry require more aggressive approaches and increased investment.
• Scope of Services: Full engagements such as content development, link building, technical optimization and reporting are more expensive than limited scopes.

How to Choose the Best Enterprise SEO Company

• Proven Enterprise Experience: How well they have served other large companies, case studies of conclusive results and experience working with websites of comparable size and complexity to yours.
• Specialization in the industry: Focus on those agencies that have proven themselves successful in your industry who will be aware of your competitive environment, regulatory requirements and who will focus on your target market.
• Technical Capabilities: Evaluate their technical skills and knowledge of your technology stack, technical knowledge to deal with more complex implementations, and access to enterprise-grade SEO software.
• Open Bookkeeping: Make sure they offer personalized reporting in accordance with your business KPIs, explicit attribution models and the openness in communication of business performance and problems.

Conclusion

The choice of the optimal partner among the best Enterprise SEO Companies is a highly important strategy choice that may have a profound influence on the organization’s digital growth path. The agencies featured in this exhaustive resource have proven their extraordinary abilities in handling a huge SEO program, providing quantifiable outcomes and dealing with the plexus organizational dynamics which are involved in the enterprise setting.

Since the search is currently undergoing transformation with AI results and shifting user habits, collaborating with an established enterprise SEO companies would guarantee that you would be ahead of the curve. By integrating advanced Backlink Analysis Tools and data-driven strategies, these agencies ensure your website maintains a strong authority and competitive ranking.

Through critical analysis of your needs, financial means, and strategic goals against the capabilities and specialization of each agency, you may find the best match to make your organic search presence a sustainable competitive strength as well as a revenue generator for your business.

FAQs

What makes enterprise SEO different from regular SEO? 

Enterprise SEO is a service that deals with a large-scale web (wages millions of URLs), disease sites, and complicated technical frameworks. It demands specific automation software and cross-departmental collaboration on an enormous scale relative to traditional little business SEO.

How long does it take to see results from Enterprise SEO Companies? 

The early gains can be observed in the 3-6 months, and the big gains in 6-12 months. Depends on the size of the website, existing health and competition.

Should we hire an agency or build an in-house enterprise SEO team? 

The in-house department has a price of between 200,000 to 400,000 and more per year and the agencies have between 60,000-300,000. Some of these enterprises follow a hybrid model where the approach is to have a small in-house team taking care of the strategy and an agency taking care of the special execution.

What should be included in an enterprise SEO contract? 

The topics that should be stipulated by contracts are scope and deliverables, frequency of reporting, KPIs, pricing, termination, contract length, contract termination agreement, privacy of information, and IP rights.

How do enterprise SEO agencies measure ROI? K

The ROI is discussed using organic traffic, key rankings, coverage rates, credited revenue, lower customer acquisition prices, and comparative results versus paid platforms.