Jewelry Dropshipping India 2025: How to Start, Suppliers Guide

India loves jewelry. It is embedded in our culture, our festivals and our day to day lives. This passion for beautiful ornaments has developed a huge market. Consider this business, whereby you are able to sell beautiful jewelry to individuals around India without necessarily having to purchase or even store it. The name of that business is dropshipping.

The Indian jewelry market is expanding at a very rapid rate. We shall examine some figures to determine the size of this opportunity. The Indian imitation jewelry market, including the type of jewelry that can be easily dropped and shipped through Jewelry Dropshipping India, will have reached the value of 655.4 billion by the year 2027.

That’s a huge number!  Increasingly, people are purchasing products online. The e-commerce market in India is expanding at a rate of more than 21 percent per annum. This is to say that there is an enormous customer base of your online jewelry store.  

In India, jewelry sales are occurring online at an approximate rate of 15 percent. This is an ever-increasing trend with an increasing number of people getting accustomed to online shopping. The Indian fashion market (clothing and jewelry) online market is going to be three times bigger in the coming years.  

These figures speak volumes: the online jewelry dropshipping India at present is a great idea to start. And in dropshipping, it is possible to begin this journey with minimal amounts of money.  

What is Jewelry Dropshipping?

Let us divide this concept into plain components. It may be technical, but it is very easy to comprehend.  

Definition of dropshipping as a beginner.  

Think of a situation where you would like to sell samosas. In the normal case, you would need to purchase potatoes, flour and spices, prepare the samosas, establish a booth and sell them. This is very demanding in terms of money and effort.  

You have a stand and receive samosa orders. As a customer pays you a samosa, you make a call to a nearby sweet shop. You provide them with the address of a customer and charge them less on the samosa. The sweet shop will then deliver the hot samosa to the customer. Your customer feels satisfied, the sweet shop has sold a sale and without having to cook a single samosa, you have made a profit — similar to how artificial jewellery dropshipping suppliers operate, where you connect buyers and sellers without holding any inventory yourself.

How it works: no inventory, direct shipping from supplier to customer

The most advantageous thing about dropshipping is that you do not have inventory. Inventory is nothing but the amount of merchandise you possess. You do not have to have a room that is full of boxes containing jewelry. There is no need to worry that products fail to sell or become damaged.  

Here is the simple flow:  

  • One of your customers comes to your online store (it might be a webpage or an Instagram page).  
  • They fall in love with a necklace and purchase the necklace at 500 rupees.  
  • The customer delivers the order and the 500 rupees.  
  • You pass this order to your supplier. The cost of the necklace is 200 rupees to the supplier.  
  • You pay the supplier 200 and provide them with shipping information of the customer.  
  • The necklace is packed by the supplier and delivered directly to your customer.  
  • You are left with a profit of 300.  

It’s that simple. You are something of an intermediary, or a medium, between the customer and the product.  

Difference between fashion jewelry, artificial jewelry, and premium jewelry

These words will be used a lot when you enter the jewelry world. You want to know what they mean in order to make a choice of what you want to sell.  

Jewelry Dropshipping India

Fashion Jewelry or Artificial Jewelry:

 It is a common term used to mean the same thing. This is non-precious jewelry. Metals that are used are such as brass, copper, nickel or alloy. These stones are not actual diamonds or rubies; they usually are made out of glass, plastic or crystals. This form of jewelry is highly marketable since it is very beautiful, is in keeping with the current trends and is quite cheap. 

Premium Jewelry: 

This is a level higher. It may still be crafted using non-precious metals such as sterling silver (Chandi) or high-quality brass, though it tends to have a better finish, plated with gold or silver, and semi-precious stones are used. It is more durable than cheap fashion jewelry and looks classier.

The value is not as low as artificial jewelry and is quite low in comparison to real gold or diamond jewelry. Many artificial jewellery dropshippers specialize in sourcing and distributing these premium-quality pieces, making them accessible to a broader audience while maintaining affordability.

Fine Jewelry

The most expensive category is Fine Jewelry. It is jewellery that is crafted out of precious metals such as gold, platinum, and silver and in actual gemstones such as diamonds, emeralds, and sapphires. Jewelry Dropshipping India is highly challenging and not advised to those who are new since it is extremely costly, demands trust, and more complex problems, such as certification and insurance.  

Why Jewelry is a Profitable Niche in India

The half battle is to select the right product to sell. Jewelry is not an ordinary product, but it is a great one to the Indian market. Here’s why.  

  • Year Round High Demand: Indian festivals and weddings are year round. People like to dress up and wear new jewelry during Diwali and Eid to Navratri and Christmas. The wedding time is nearly a year round festival in which the bride, as well as the guest, purchase jewelry. This implies that you will never run out of customers.  
  • Low Start-Up Cost: Due to the jewelry dropshipping india business model, you do not have to purchase inventory in advance. Your primary expenses consist of establishing an online shop (which is free on social media) and promotion. This renders it a very low-risk business.  
  • Large Profit Margins: The margin of difference between the price of the supplier and your price of selling artificial jewelry is quite good. Two earrings, which a supplier sells at ₹80, can be sold easily at ₹250 or 300. This 2x or 3x mark up allows you to earn a good profit out of every sale.  
  • Easy to Ship Jewelry items that are small and lightweight: This renders them inexpensive and transportable. An oversized and bulky product would be expensive to deliver in terms of expenses, which would erode your profit. A small package, that includes earrings or a pendant, is extremely affordable to deliver nationwide.  
  • So much to choose: Artificial jewelry is immense. It has numerous styles: Kundan, Polki, Temple jewelry, oxidized, minimalist, tribal and so on. You are free to select a style that you like and create your entire store based on it. This diversity allows you to satisfy the different preferences and make your store exciting with new designs.  
  • Ideal in Visual Marketing: Instagram and Facebook are sites that deal with pictures and videos. Jewelry appears superb in photographs and movies. It is easy to produce gorgeous content that is appealing to customers. You will sell a beautiful necklace in a much shorter time than you will sell a not so attractive product by way of a picture.  

A Guide to Jewelry Dropshipping India.  

Now we will come to the practical aspect. This is a step-by-step process of starting your own jewelry dropshipping business at home.  

Step 1: Choose Your Niche  

Niche is a niche of a huge market. You do not sell any type of jewelry to all people, but only a single style. This will assist you to stand out and have loyal customers.  

Consider it in the following way: a small store sells all things, whereas a specialty cake shop is recognized to have the best chocolate cakes. When you select a niche, then you are that specialty shop. Those who admire that particular style will be the first to come to you.  

Types of Jewelry Niches  

The following are some of the jewelry niches that are popular in India:  

  • Tarnished Silver Jewelry: These are in a rustic, blackish finish and very fashionable with college students and working women to give the appearance of a Bohemian or ethnic appearance.  
  • Kundan and Polki Jewelry: It is the royal, bridal jewelry. It is a bestseller and grandiose during wedding and festive seasons.  
  • Temple Jewelry: This jewelry is based on the designs of the temple idols in South India; it contains gods, goddesses and classical designs. It is bold and beautiful.  
  • Minimalist Jewelry: Simple and chic and ideal to wear to the office every day. Consider tiny pendants, plain chains and tiny stud earrings. This is a trend that is increasing in metropolitan areas.  
  • Personalized Pieces: Jewelry with names, initials or special dates. You should have a supplier that can do custom orders, but it may be highly profitable since people are fond of personal gifts.  
  • Beaded or Hand made Jewelry: colorful, funky and usually crafted by the artisans. This niche would attract individuals who adore unique and handmade products.  

Tips for Market Research  

What is the best way of selecting a niche?  

  •  Do What You Like: Select a style you really prefer. Your enthusiasm is displayed in the manner you sell your products.  
  •  Visit Social Media: Visit Instagram and use the following hashtags: #oxidisedjewellery or #kundanset. Trending on the number of likes and comments. Check what other outlets are offering.  
  •  Go to E-commerce Sites: Check the jewelry bestsellers on such sites as Myntra, Ajio or Amazon. This demonstrates what is now trending.  
  •  Consider Your Customer: Who are you going to sell? College students? Brides? Office workers? Select a niche that your target customer adores.  

Step 2: Set Up Your Online Store  

Jewelry Dropshipping India

This is your online store. That is where people will view your products and purchase them.  

Overview  

There are some choices that you can make to establish your store. You can establish a decent website or resort to social media. Each has pros and cons.  

E‑commerce Platforms  

  •  Shopify: It is a global trend of the most popular online store creators. It is user friendly, possesses excellent templates, and manages product listing, payment, etc. It does have a monthly fee, making it a good option when you have a limited budget and wish to develop a long-term brand. However, exploring Shopify Alternatives can also help businesses find more cost-effective or feature-rich eCommerce solutions suited to their specific needs. 
  •  WooCommerce: It is a free WordPress plug in. You can create a store using WooCommerce in case you already have a WordPress site. It is less rigid than Shopify but requires some additional technical expertise. You will still have to pay to host and domain name.  
  • Indian reseller apps Meesho / GlowRoad (part of Amazon): Indian reseller apps. They are ideal in the minds of the beginners with zero investment. You install the app, look through thousands of jewelry products and share them on WhatsApp, Facebook or Instagram. Upon receiving an order, you input it on the app with your profit margin and they do everything. It is the easiest way to start.

Social Media Store Setup

  • Instagram/Facebook Shops: It is possible to create a business page on Instagram and Facebook and create a “Shop. Then you have an option to add tags on the products in your posts and stories. When customers tap the tag they will see the price and can send you a message to purchase. Payments are available by UPI (similar to Google Pay, PhonePe) or bank transfer. This is free and a powerful method of starting to sell.  

Which One to Choose?  

  • Zero Investment beginners: Meesho and an Instagram page. It costs nothing. You can get to know the fundamentals of sales and marketing without taking the risk.  
  • To those with a modest budget: In case you have around 2,000-3,000 a month, a Shopify store is a great option. It is more professionally looking and automatically addresses a substantial number of tasks.  

Also Read: How to Start a Masala Business

Step 3: Find Suppliers  

The most significant partner is your supplier. A supplier that is good will provide you with good products and shipping. A poor supplier will destroy your business through poor products and delayed goods.  

  • Zero Investment Suppliers ( Reseller Apps): As noted, such apps as Meesho are the easiest way to locate suppliers. There are numerous jewelry sellers on the site. You do not have to call them using the phone, the application acts as the connection between you and them. Wholesale prices and you make your mark up.  
  • Wholesale Suppliers: Each of these is a manufacturer or a high volume distributor. Then they can be found in large markets such as Sadar Bazar in Delhi or Johari Bazaar in Jaipur. Many have websites. Call them to find out whether they do dropshipping. Some of them will say yes; others might need a minimum order. Most of the wholesalers are listed on websites such as IndiaMART or TradeIndia.  
  • Dropshipping Marketplaces/Platforms: These are websites that introduce dropshippers to suppliers. Popular are international ones such as CJDropshipping, however, it is preferable to locate an Indian supplier to deliver in India faster. There are also a number of Indian online companies that provide specific dropshipping.  

When you are negotiating with a prospect supplier, ask:  

  •  Do you offer dropshipping?  
  •  What are your reseller prices?  
  •  What is the duration of delivering an order?  
  •  Will you put my brand name on the package? (This is referred to as blind dropshipping.)  
  •  What are your damaged product policies?  

Step 4: Add Products & Pricing  

It is time to add products when you have a store and a supplier.  

  • Get Good Photos: Photo giving is usually provided by your supplier. You should take your own original photos and videos, in case you can, and have some samples. Jewelry can be sold with good images.  
  • Write Clear Descriptions: Do not copy the description of the supplier. Write your own. State the material (e.g., brass with silver plating of the oxidation), size, weight and care instructions (e.g., keep out of the way of perfume and water).  
  • Markup Strategy: This is the selling price set. One of the ways is to increase the cost by two or three times.  

When the supplier price is 100, 2x markup is going to give you a price of 200.  

  •  A 3× markup makes it ₹300.  
  •  Your profit would be ₹100 or ₹200.  
  • Take into Account Shipping expenses: Lots of suppliers do free shipping. You may charge them, add it to your price. You can either include it to the product price (e.g., product 250 + shipping 50 = selling price 300) or provide Free Shipping by adding the cost to your markup. Free shipping is a favorite of customers.  
  • Minimum Order: Under dropshipping, a minimum order does not exist. Your customer can purchase a single pair of earrings and then your supplier will deliver it. This is a big advantage.  

Step 5: Marketing & Sales  

Your store is not going to be discovered by itself. You need to let them know.  

Overview  

It is marketing that brings customers. Begin with no-cost or low-cost strategies. Social Media Marketing: Be engaged on Instagram and Facebook.  

  •     Upload nice photos of your jewelry every day.  
  •     Film short video reels of the jewelry worn.  
  •     Add the hashtags that are relevant, such as indianjewellery, jhumkas, fashionindia.  
  •     Conduct polls and competitions to attract followers.  
  •     Join forces with other small businesses (such as a clothing store) to do shoutouts.  

These are influencers with few followers (5,00020,000 followers) in the fashion industry. Send them one of your pieces and request them to comment about it. They are trusted by their followers and this can generate your initial sales.  

  • Paid Ads: After gaining some revenue, invest it in Facebook and Instagram advertisements. Target the specific individuals, e.g., women 18 35 like fashion and online shopping. This is a good method of expanding rapidly.  
  • SEO & Organic Traffic (on Shopify/ WooCommerce stores): SEO implies making your site easy to be discovered by Google. Have good keywords in titles and descriptions (e.g., Handmade Kundan Bridal Necklace Set). Throughout the process, individuals who are in need of such things will learn about your shop providing free and targeted traffic.  

Top 10 Jewelry Dropshipping India.  

The greatest challenge is to find good suppliers. The following is a list of popular Indian companies that are liked by resellers and small businesses. Others are direct jewelry dropshipping India, and others are wholesalers dealing with online retailers.

1. Kanhai Jewels

Jewelry Dropshipping India

Kanhai Jewels is among the best jewelry dropshipping India. It is a large producer/manufacturer and distributor of fake jewelry located in Mumbai. They are not new and their collection is numerous. Their designs combine modern and traditional designs.

They have a reputation of high-quality items that resemble genuine jewelry close to the real ones. They retail globally, particularly to Indian resellers, and also collaborate with several E-Commerce Companies in India to expand their digital presence. Their system is also ideal in case online store owners want to buy and sell, though their principal business is wholesale.

  • Key Product: Antique Jewellery, Kundan Jewellery, American Diamond/CZ Jewellery, Polki Jewellery, Meenakari Jewellery and Indo-Western styles.  

Contact Details:  

  • Website: www.kanhaijewels.com.  
  • Address: 101/102, 1 st floor, Mangal Kutir, opposite Jain Temple, M.G. Road, Ghatkopar (E), Mumbai, Maharashtra, India.  

2. eIndiaWholesale  

Jewelry Dropshipping India

eIndiaWholesale is among the best jewelry dropshipping India. It is a renowned online store of wholesale artificial jewels based in Jaipur, the capital of the jewelry industry. Their target is the resellers and owners of boutiques. Their site is simple to navigate and most products do not have a minimum order, something that is convenient to dropshippers who would wish to test. They have competitive prices and a large range of Rajasthani and ethnic jewelry.  

  • Key Products: Thewa Jewellery, Kundan Meena Jewellery, Oxidized Jewellery, Brass Jewellery and Fashion Bangles.  

Contact Details:  

  • Website: www.eindiawholesale.com.  

3. Manek Ratna  

Jewelry Dropshipping India

Manek Ratna is among the best jewelry dropshipping India. It is a renowned online retailer of Indian attire and fake jewelry. They offer the new designs at factory rates. Their inventory is changed quite frequently in order to enable resellers to have something stylish all the time.

They deliver globally and possess an expert mechanism of managing online orders, which make them a trustworthy collaborator of an e-business shop. Their large inventory is a collection of virtually all kinds of Indian artificial ornaments.  

  • Key Products: Wedding Jewellery, Necklace Jewellery, Earrings, Bangles, and accessories such as Payal and Maang Tikka.  

Contact Details:  

  • Website: www.manekratna.com  
  • Address: Ground Floor, Ashok Vihar, across the railway line, Vile Parle East, Mumbai, Maharashtra, India.   

4. Tradyl  

Jewelry Dropshipping India

Tradyl (previously Wholesalebox) brings manufacturers and retailers together. It is not an ordinary dropshipping supplier but it is extremely accommodative to online sellers, especially those exploring opportunities in Jewelry Dropshipping India. They are located in Jaipur and have a huge network of manufacturers. You can place an order via their application or their site.

Their primary advantage is that they provide you with manufacturer level pricing. They employ technology in order to facilitate ordering.  

  • Key Products: Ethnic Jewellery, Western Fashion Jewellery, Silver-Like Jewellery and large variety of clothing.  

Contact Details:  

  • Website: www.tradyl.com  
  • Address: 84/141, E-commerce Zone, Sitapara Industrial area, Sanganer, Jaipur, Rajasthan, India.  

5. Padmavati Jewellery  

Jewelry Dropshipping India

Padmavati Jewellery is a high-end imitation and designer jewellery store, which is situated in Delhi. They are characterized by complex designs and quality craftsmanship. They are suitable in case you would like to create a brand in the high-end artificial jewelry category.

They provide numerous retail outlets and web-based brands, making them a strong option for those exploring Jewelry Dropshipping India opportunities. Call them and inquire about reseller or dropshipping arrangements; they have an outstanding reputation as to quality.

  • Key Products: designer necklace sets, American diamond jewellery, Polki sets and statement earrings.  

Contact Details:  

  • Website: padmavatijewellery.com.  
  • Address: 59, 1st Floor, Gaffar market, karol bagh, New Delhi, India.  

6. Snazzyhunt  

Jewelry Dropshipping India

Snazzyhunt is among the best jewelry dropshipping India. It is an online store, an Indian wholesale and dropshipping site. Snazzyhunt is dedicated to dropshippers unlike the other listed.

They have direct integration with such platforms as Shopify, which allows them to import goods into their store and automate orders. They deal with stock and delivery. That is why they are highly contemporary and technology-oriented to serious dropshippers.  

  • Key Products: Western Fashion Jewellery, Korean Style Jewellery, Rings, Bracelets and Pendants.  

Contact Details:  

  • Website: www.snazzyhunt.com  

7. IndiaMART  

Jewelry Dropshipping India

IndiaMART is not one supplier, but a massive B2B marketplace where you will find thousands of manufacturers, wholesalers and suppliers. Enter the query artificial jewelry dropshipping india or imitation jewelry wholesaler and get a long list of sellers located in all parts of India. You will need to contact them separately and find one that will meet your needs. This is more work to get a good partner, and there is an infinite number of options.  

  • Key Products: All kinds of jewelry that can be imagined.  

Contact Details:  

  • Website: www.indiamart.com  
  • Address: (Marketplace model) Noida, Uttar Pradesh, India (headquarters).  

8. Printrove  

Jewelry Dropshipping India

Printrove is primarily a print-on-delivery firm with diversification into dropshipping of other products, occasionally with custom jewelry accessories. Print-on-delivery allows you to design your own stuff (such as a custom pendant) and they print and ship it when an order comes. This works well in creating a brand. Check their catalogs and look whether they have jewelry pieces that suit your niche.  

  • Key Products: Customized Pendants, Engraved Bracelets (varies), and other print-on-delivery products.

Contact Details:

  • Website: www.printrove.com
  • Address: Based in Tamil Nadu, India.

9. Dazzle Jewellery

Jewelry Dropshipping India

Dazzle Jewellery is among the best jewelry dropshipping India. It is a Mumbai based wholesaler and manufacturer. They possess a large online footprint and peddle numerous fashion jewelry items that are in tandem with the current Bollywood and international trends. They are competitive in their prices and have trends and designs that sell quick. They are the right option to sell contemporary western-style jewelry to a young audience.  

  • Key Products: Necklaces, Chokers, Tassel Earrings, and an extensive range of Bracelets.  

Contact Details:  

  • Website: www.dazzlejewellery.in  
  • Address: Maharashtra, Mumbai, India.  

10. Silvesto India  

Jewelry Dropshipping India

Silvesto India is in Jaipur. They produce and export fashion jewelry and gemstone jewelry. They would be a good choice when you are interested in establishing a brand of semi-precious stones or brass jewelry of high quality. They provide in-house design and labeling, i.e. they can attach your brand name on to the products. It is superior to simple dropshipping and assists in establishing a more powerful brand.  

  • Key Products: Gemstone Rings, Silver-Plated Jewellery, Handmade Bracelets and Custom-designed jewellery.  

Contact Details:  

  • Website: www.silvestoindia.com
  • Address: Plot No -843, Ganesh Puri -B, Surajpura, Kalwar Road, Jaipur, Rajasthan, India.  

Tips for Success in Jewelry Dropshipping India

It is simple to start, but to achieve success requires work. These are some easy ways of growing.  

  • Be a Good Curator: Do not simply add all the products of your supplier. Select the finest and loveliest things by hand. Your shop must be an expression of your good taste.  
  • Deliver Customer Service: Answer customer questions promptly and in a polite manner. In case something goes wrong with an order, be open and assist them to solve it. A satisfied client will not only revisit, he or she will also refer their friends to you.  
  • Create a Brand, Not a Store: Consider a good name and a logo of your store. Be consistent in your Instagram posts in color and style. Wrap your orders in a pretty fashion (provided by your supplier). A good brand creates loyalty and trust.  
  • Test, Test, Test: There is nothing to be afraid of trying. Attempt to retail various types of jewelry. Run different types of ads. Find what works and do a lot more of that.  
  • Be Patient: You are not going to make a millionaire in a day. Developing a business is a time-consuming task. There will be slow days. What is important is to be consistent in what you do and not to surrender.  

Conclusion  

The Jewelry Dropshipping India is a golden opportunity. The market is massive, the demand is steady, and the business model allows one to enter with near minimum investment. A simple online store, a good-looking niche, a supplier you can trust, and passionate marketing of your products can make you a profitable business, all at the comfort of your home. Leveraging AI Social Listening Tools can further enhance your marketing strategy by helping you track audience preferences, trending jewelry styles, and customer sentiments in real-time.

The trip is thrilling and educative. It is an opportunity to be a boss of your own, express your creativity and enter the world of the development of e-commerce in India. And so, make the first step, and you could well make something shine.  

Also Read: How to Start a Photography Business

FAQs  

Am I going to open this business with no money?  

Yes. Promote using reseller applications, such as Meesho, and sell items on a free Instagram or Facebook page. You do not spend any money until a customer has paid you.  

What is the amount of profit that I will be able to earn each month?  

This varies a lot. You can start off earning a few thousand rupees. Small-scale dropshippers in India who are successful enough can make between 15,000 and 50,000 or more monthly as you receive more orders. It is all in your hard work and marketing skills.  

Is dropshipping of jewelry legal in India?  

Yes. It is entirely legitimate and it is yet another e-commerce retail. When you begin earning a steady amount of income, it becomes good practice to have your business registered and taxes such as GST taken care of.  

What do I consider to be the greatest challenge?  

The biggest problem is to find a reliable supplier that delivers quality goods and makes deliveries on time. The second greatest difficulty is the marketing and acquiring your first few clients.