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Naturals Ice Cream Franchise Cost, Profit & Process
Naturals Ice Cream is not just a brand but a taste revolution in India’s quick food and beverage industry, offering a truly sweet business opportunity. With a promise of real fruit and natural ingredients, Naturals has established a loyal customer base and a strong market presence, with more than 135+ stores.
The ice cream business has consistently risen for the last few decades, and Naturals has a loyal customer base. The organization has a dominant presence in the Indian sales market. The high demand and fresh demand for all-natural ice cream indicate that any businessman interested in investing in a sound business opportunity in India should explore the Naturals Ice Cream franchise cost.
As of 2025, the Indian ice cream market is projected to generate a revenue of US$2.43 billion, with a compound annual growth rate (CAGR) of 3.81% through 2030. By 2030, the market volume is expected to reach 751.79 million kg, driven by factors such as rising disposable incomes, evolving consumer tastes, and wider distribution networks. This steady growth makes it an ideal time to invest in a reliable and trusted brand like Naturals.
This blog will cover everything regarding Naturals Ice Cream Franchise, the benefits of a Naturals Ice Cream franchise cost in India, and the step-by-step procedure. We will also focus on the Naturals franchise application form, the Naturals franchise allocation form, and others. So, let’s begin!
About Naturals Ice Cream
Naturals Ice Cream, a popular Indian brand, began its taste-filling journey in 1984 with the dreams of Mr. Raghunandan Kamath. What started as a modest enterprise has grown into a national phenomenon based on the simple but solid philosophy of making ice cream out of the cleanest, most natural ingredients available.
For more than four decades, Naturals has kept this promise as a retailer of high-quality ice cream that pleases palates without sacrificing integrity. This uncompromising dedication has generated an incredibly devoted and resilient customer base that includes families, young professionals, and health-conscious consumers who appreciate the natural taste and authenticity of the brand.
Naturals’s selling proposition (USP) squarely lies in its “Real Ice Cream” statement. While its contemporaries use artificial colors, preservatives, and flavors, Naturals eschews them and relies on the natural taste and sweetness of fruits, nuts, and fresh milk.
Classic flavors like the creamy Tender Coconut, the celebratory Alphonso Mango, and the corny Sitaphal have become iconic to the brand, attracting a discerning audience seeking an untainted and natural delight. Not only has this commitment to purity earned customer favoritism, but it has also made Naturals a pioneer in the field of top and organic ice cream.
Much like how Meesho Delivery Franchise is redefining last-mile delivery through trust and accessibility, Naturals continues to elevate expectations in its own industry by staying true to its roots.
Its steadily expanding presence, which now covers over 150 strategically positioned stores in India, reflects the outstanding performance of the brand. It reflects Naturals’ strong business model and increasing demand for their high-quality, preservative-free products.
Capitalizing on the anticipated 14% CAGR of the Indian ice cream industry, driven by mass urbanization and increasing disposable incomes, Naturals is ready for even larger growth, especially in tier 2 and tier 3 cities. The brand’s steadfast focus on quality and customer experience continues to ensure its position as a market leader within the natural ice cream category.
Why Choose a Natural Ice Cream Franchise?
A Naturals Ice Cream franchise is the perfect option for anyone who wants to start a business with a lot of potential for growth and a solid brand name. Here are some simple reasons why purchasing a Naturals franchise can be a wonderful decision:
Strong Brand Name and Customer Trust
Naturals Ice Cream already has an excellent reputation for retailing high-quality ice creams with fresh, natural ingredients. You inherit the prestige of the brand as a franchisee. Clients already know and appreciate Naturals, so you will not have to do much persuading — your store will attract customers from day one.
Successful Business Model
Naturals have decades of experience in the business and understand what works. They offer total support to franchisees — right from the choice of the suitable location and store design to the training of staff and implementing marketing drives. Such step-by-step support makes conducting the business and being successful easy.
High-Quality Products
Naturals Ice Cream is popularly known for having a high number of delicious flavors to choose from, all made from pure natural ingredients and free from toxic chemicals. This attracts customers who pay attention to their health, thereby giving you an extra edge in the competitive ice cream market.
Fast-Growing Market
The market for natural and tasty ice creams is growing every year in India. Naturals is perfectly placed to meet this growing trend. If you are a franchisee, you can derive maximum advantages from this growing demand and create a strong customer base.
Maximum Support for Franchise Owners
Naturals offers constant guidance to all of its franchise partners. Whether it’s assisting with the selection of a location for your store, getting your shop open, marketing your outlet, or even employee training — the business is there guiding you step by step. They also help you get the ingredients and stock and keep your shop running so that you can operate your business effectively.
Understanding the Natural Ice Cream Franchise Cost in India:
1. Initial investment
The Initial investment will include the following costs:
- Franchising Fee: 5 lakhs to 10 lakh (single-time brand rights fee)
- Store Setup & Interiors: 20-30 lakh (fixtures, furniture and branding materials)
- Machinery and Equipment: 5-8 lakh (freezers, display counters, POS system, etc.)
- Initial Stock & Ingredients: 2- 5 lakh (Raw Material for production)
- Licensing & Permits: 1 -3 lakh (FSSAI licensing, GST registration, and local municipal approvals)
- Marketing & Promotion: 2-5 lakh (grand opening promotions, branding materials)
2. Recurring costs
Recurring payments by the franchisee include:
- Royalty Fees: Around 5-8% of monthly revenues
- Rent & Utilities: 1-5 lakhs/month (location-based)
- Staff Salaries: 1-3 lakhs/month (size of workforce-based)
- Inventory and Restocking: 2-4 lakh/month (fruits, milk, and other ingredients)
- Marketing & Advertising: 1-2 lakh/month (local promotions & online campaigns)
3. Approximate Cost
- Initial Investment: 35 to 60 lakhs
- Operating Monthly expenses: 5 to 15 lakhs
The size would differ with location, outlet size, and company performance. But nobody can overlook the fact that this Naturals Ice Cream franchise is going to be a good business due to its inherent high brand value and massive demand from the consumer segment.
Factors Influencing the Total Cost
Opening a Naturals Ice Cream franchise in India is not just the flat investment — the total cost varies based on a few crucial factors. Having knowledge about them will lead you to plan accordingly and prepare for profitability.
1. Location & City Tier
Depending on the outlet’s location, the first price of starting a Naturals Ice Cream franchise would mostly vary. Typically needing more rent, top interior features, and even more aggressive advertising are the urban areas with high traffic, such as Mumbai, Bangalore, or Chennai. Tier-2 and Tier-3 cities, however, may have lower rental rates and operational costs but may need extra marketing to attract customers.
2. Store Size and Layout
Your physical space for your franchise — whether a small kiosk or a large dine-in parlor — directly affects your investment. Larger outlets need more furniture, fixtures, branding materials, and cooling equipment, naturally, which adds to costs. Smaller outlets offer cost savings but may limit footfall capacity and sales potential.
3. Quality of Equipment and Machinery
Naturals Ice Cream also preserves its signature quality, which involves investing in top-grade equipment like freezers, chillers, ice cream display counters, and POS systems. The cost can differ based on the model, supplier, and whether you buy or lease equipment.
4. Licensing and Legal Formalities
The total expense may differ based on the state’s rules. States and cities have varying charges for licenses like FSSAI certifications, GST registration, trade licenses, health and safety licenses, and fire safety clearances. In metropolitan cities, these might incur higher premium rates and might incur higher documentation fees.
5. Staff Strength & Salaries
The number of people in your team will depend on the size of your outlet. A larger place needs more staff for counter service, kitchen help, and cleaning, which means more salaries each month. Location matters as well — metro cities usually have higher salary levels than semi-urban cities.
6. Marketing & Promotions
All new Naturals franchises will have to implement local launch promotions, influencer collaborations, loyalty schemes, and seasonal campaigns from time to time. Depending on the city you are targeting and the competition, you might have to invest more in sustained brand visibility through online and offline marketing efforts.
7. Franchise Fee & Royalty Structure
The upfront franchise fee and recurring monthly royalty fee (5-8% of sales) are negotiable but determined, store size, and likely business volume. This gives access to Naturals’ brand goodwill, training modules, and operational guidelines but is a high recurring cost to factor.
Profitability and Return on Investment (ROI)
Naturals Ice Cream is a very successful brand with extremely high customer loyalty, thus making for a very lucrative business opportunity. There are a number of reasons why a franchise becomes profitable: that is, location, traffic, and operational efficiency. In a general scenario, a profitable Naturals Ice Cream shop can have a monthly turnover ranging from ₹10 to ₹25 lakh.
Return on Investment (ROI)
Begin with an initial investment of ₹35 to ₹60 lakh and ₹5-15 lakh monthly expenses and the franchise will achieve break-even within 18 to 36 months. Gross profit margin would normally range from 50% to 60%, and upon incorporating operational costs, the net profit margin would be as much as 20-30%.
Success Potential
Naturals Ice Cream has been growing consistently, with revenues of more than ₹400 crore annually in recent years. The brand’s good market presence along with increased demand from customers for high-quality natural ice creams provides consistent cash inflow, which makes it a good investment prospect for entrepreneurs interested in business.
How to Apply for a Natural Ice Cream Franchise
It’s an exciting business opportunity to open a Naturals Ice Cream franchise, but it must be well thought out and implemented seamlessly. Here is a simple step-by-step guide to make you understand the process and start your store on the right foot.
Step 1: Do Your Research and Plan Your Finances
For the first thing, you need to understand the cost of the Naturals Ice Cream franchise in India. Check your wallet and financial planning. Plan everything meticulously starting with the franchise fee, setting up the shop, equipment, stock, and other operational costs. Right planning of your funds will not bring surprises to you in the later period.
Step 2: Fill Out the Franchise Application Form
Once you’re ready, go to Naturals’ official website or reach out to their franchise team to get the application form. Fill in all the details about your background, financial status, and preferred location. Make sure the information is correct — this is the first step for Naturals to learn about you!
Step 3: Screening and Review
Once your form has been turned in, the Naturals staff will give your application close consideration. Your company goals and level of dedication might be explored using interviews or background checks as well. Get ready to tell them why you’d like a Naturals shop and how you intend to keep their excellent standards.
Step 4: Choosing the Right Location
A good location is everything for a successful ice cream shop. Naturals help you select locations like shopping centers, busy streets, or office complexes where there is always a flow of people. A good location means more customers and better sales.
Step 5: Sign the Lease Agreement
Once you’ve identified the perfect place, the next thing to do is sign the rental contract. Make sure all terms — like rent, length of lease, and who will pay for repairs — are discussed and fair. You might want to get the advice of a real estate agent or lawyer before signing.
Step 6: Training Program
Naturals offers extensive training before you open your store. You’re taught everything from preparing ice creams to dealing with customers, inventory, and day-to-day operations of the business. The training is such that you’re ready to give the same great quality that Naturals is renowned for.
Step 7: Store Setup and Interior Design
Your store must have the same feel and appearance as the Naturals brand. The company’s design team will guide you with regard to layout, furniture, colors, and branding. Your store must be welcoming and equipped with tools and machinery necessary for the business.
Step 8: Buy Initial Stock and Equipment
You will need to acquire tools like freezers and billing software and stock fresh products before you unlock. Naturals will assist you in finding the proper raw components to preserve their flavor and quality standards.
Step 9: Marketing and Promotions
Plan a robust marketing drive for the launch of your store. Share with people you are ready for business using flyers, local advertising, and social media. Well-planned starting activity will draw early followers and generate interest.
Step 10: Grand Opening Day!
Finally, it’s time to throw open your doors! Host a fun and welcoming grand opening celebration where customers can try out your delicious ice creams. Use the day to connect with your community and create a lasting first impression.
Naturals Ice Cream Franchise Contact Number
If you’re interested in joining the winning Naturals Ice Cream franchise family, it’s easy and trouble-free to contact their team. Naturals offers dedicated support to guide potential franchise partners through every step of the process, from application to opening the store!
Registered Office:
Plot No. 55 ABCD & 56 D, Kandivali Industrial Estate, Charkop, Kandivali (West), Mumbai – 400 067, Maharashtra, India.
Customer Support Email:
customercare@naturalicecreams.in
Contact Number:Â +91 80808 01984
Conclusion
The Naturals Ice Cream franchise cost in India may be high, but the returns are worth the expenditure. As a successful business investment and an established brand, Naturals is a good opportunity to venture into India’s huge ice cream market under the guidance of a professional and dedicated team.Â
The requirements of the franchise, the pitfalls you could fall into, and the need for good financial management all contribute towards planning a strong and lasting business future. With its loyal clientele, quality-driven reputation, and proven-and-tried business model, Naturals provides not only a franchise but a partnership to long-term success. Similarly, understanding aspects like Zudio Franchise Cost can help potential investors make informed decisions when exploring profitable retail franchise opportunities.
FAQs
What is the initial investment to start a Naturals Ice Cream franchise?
The initial investment typically ranges from INR 30 lakh to INR 50 lakh, subject to store size, location, and interior layout. This includes franchise charges, equipment, and initial inventory.
What is the Naturals Ice Cream franchise fee?
The cost of franchise ranges from INR 10 lakh to INR 20 lakh, depending on the location and size of the store. The fee will qualify you to conduct business as part of the Naturals brand and gain access to their operations support, training, and recipes.
How long will it take me to open a Naturals Ice Cream franchise?
It usually takes 6 to 12 months to open a Naturals franchise. This period includes location selection, lease negotiations, store design, recruitment of staff, and training to provide seamless operations from day one.
What royalty rate do franchisees pay to Naturals Ice Cream?
The royalty fee ranges between 5% and 8% of gross monthly sales paid by franchisees to support sustaining brand marketing, quality controls, and parent company operational support.
Does Naturals Ice Cream provide training and site selection support?
Yes, Naturals Ice Cream offers detailed training in product preparation, customer service, store management, marketing, and sales. Naturals Ice Cream also assists in evaluating and approving store locations in order to deliver high visibility and customer traffic.